Director, Content Marketing

DelineaRedwood City, CA
1dRemote

About The Position

The Director of Content Marketing is a critical leader within Delinea’s Marketing team, reporting to the Vice President of Product Marketing. We’re looking for a Director of Content Marketing to build and run a high-performing content engine that drives pipeline, category leadership, and sales impact. You’ll own the enterprise content strategy end-to-end—turning product value, customer proof, and industry insights into content that increases qualified demand, accelerates deals, and strengthens trust across the buyer journey. The ideal candidate is a strategic thinker with strong editorial skills and experience in developing content for a technology-focused, fast-paced environment. This position is remote and based in the US.

Requirements

  • 8–12+ years in content marketing (with 3–5+ years leading teams), ideally in B2B enterprise SaaS.
  • Track record driving pipeline impact, not just engagement—comfortable with attribution and funnel metrics.
  • Strong editorial leadership: positioning, storytelling, executive-level writing, and sharp messaging instincts.
  • Experience creating content for complex buyers and buying groups (e.g., security/IT/ops/compliance).
  • Proven cross-functional partner with Demand Gen, Product Marketing, Sales, and Customer teams.
  • Operational excellence: can run a content calendar, manage SMEs, and ship consistently.
  • Comfortable managing budgets and external resources (agencies, freelancers, vendors).
  • Self-starter who thrives in a dynamic environment, with a collaborative mindset and strong organizational skills.

Responsibilities

  • Define and establish Delinea’s “voice” and writing style, ensuring consistency across all external channels.
  • Own content strategy and editorial direction aligned to ICP, personas, use cases, and GTM priorities. Build content programs that drive measurable outcomes across the funnel: From awareness to consideration to evaluation to conversion.
  • Lead flagship narratives: pillar pages, POV/positioning, category thought leadership, research, and executive content.
  • Partner with Demand Gen to create campaign content that increases account engagement and meetings. Utilize internal and external resources to create a range of content formats that answer buyer questions, including blogs, whitepapers, case studies, videos, and more.
  • Partner with Product Marketing to translate technical capabilities into clear messaging and high-converting assets.
  • Deliver sales enablement content that supports pipeline progression: battlecards, competitive pages, solution briefs, case studies, decks, talk tracks.
  • Build a scalable production system: editorial calendar, briefs, SME review, brand voice, compliance/legal workflows, and repurposing.
  • Measure performance and optimize: attribution, content-to-pipeline analysis, conversion rates, and content refresh strategy.
  • Manage and mentor a team (plus agencies/freelancers), setting quality standards and operational cadence.

Benefits

  • We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.
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