Director - Commercial Operations

StandexBelleville, WI

About The Position

The Director of Commercial Operations is responsible for leading and optimizing all customer-facing operational functions across the North America commercial organization. This includes customer service, order management, commercial execution, and service/warranty operations. This role owns the end-to-end customer experience—from order intake through fulfillment and post-sale support—and is accountable for ensuring a seamless, high-quality experience across all touchpoints. The Director also owns the customer-facing components of ERP and CRM systems, driving standardization, adoption, and data integrity to enable scalable growth and improved decision-making.

Requirements

  • 10–15+ years of experience in commercial operations, customer service, or service/warranty leadership
  • Experience in a manufacturing, equipment, or durable goods environment strongly preferred
  • Proven experience owning or leading ERP/CRM systems from a commercial perspective
  • Demonstrated success improving both front-end execution and post-sale service operations
  • Strong operational leadership across both commercial and service functions
  • Deep understanding of ERP and CRM systems (Epicor, Salesforce, or similar)
  • Data-driven with strong analytical and problem-solving capabilities
  • Ability to lead cross-functional initiatives and influence without direct authority
  • Strong communication and organizational skills
  • High accountability and ownership mindset
  • Willingness to challenge inefficiencies and drive change
  • Ability to operate effectively in a fast-paced, evolving environment
  • Strong team leadership and talent development capabilities

Responsibilities

  • Lead and develop the North America customer service organization, including order entry, order management, and customer support
  • Establish and manage KPIs including order accuracy, response time, backlog management, and on-time delivery communication
  • Build a high-performance, accountable, and customer-focused team culture
  • Own end-to-end order execution from order receipt through delivery
  • Ensure alignment between Sales, Customer Service, and Operations to deliver consistent and reliable outcomes
  • Identify and resolve breakdowns impacting order accuracy, lead times, and customer satisfaction
  • Oversee service and warranty functions, including issue intake, triage, resolution, and field service coordination
  • Establish and track KPIs such as response time, resolution time, first-time fix rate, and warranty cost management
  • Drive root cause analysis on product, quality, and operational issues impacting customers
  • Partner with Engineering, Quality, and Operations to reduce recurring issues and improve product reliability
  • Ensure a consistent and professional customer experience in all post-sale interactions
  • Own the customer-facing functionality, workflows, and data integrity within ERP and CRM systems (e.g., Epicor, Salesforce)
  • Define and enforce standardized processes for order entry and management, customer data governance, quote-to-order conversion, and pipeline visibility and tracking
  • Drive adoption and proper usage of ERP/CRM systems across the commercial organization
  • Partner with IT and Digital teams on system enhancements, integrations, and upgrades
  • Eliminate manual workarounds and improve system-driven execution
  • Standardize and streamline commercial and service processes across regions, channels, and product lines
  • Lead automation initiatives to improve efficiency and reduce errors
  • Implement best practices to improve speed, accuracy, and scalability
  • Act as the primary liaison between Commercial, Supply Chain, Manufacturing, Engineering, Finance, and Service teams
  • Lead operating cadences including backlog reviews, escalation management, and service performance reviews
  • Partner closely with Sales leadership to proactively manage customer expectations and execution risks
  • Own the end-to-end customer experience across all channels
  • Develop and implement structured escalation processes for key accounts
  • Ensure timely, transparent, and effective resolution of customer issues
  • Develop and maintain dashboards and reporting for order intake vs. shipments, backlog health, service levels and response times, and warranty trends and cost drivers
  • Use data to identify trends, root causes, and improvement opportunities
  • Drive accountability across teams through performance transparency
  • Lead continuous improvement initiatives focused on cycle time reduction, error reduction, service performance, and cost control
  • Instill operational discipline and a process-driven culture across the commercial organization
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