Director, Client Sales & Insights - Media Solutions
About The Position
Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana. Learn more at www.circana.com. Our Critical Commercial Sales Skills At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.
Requirements
- The ideal candidate brings experience in client-facing account management and commercial sales, with a passion for building new business and navigating complex, consultative sales environments.
- Education: Bachelor’s degree in Marketing, Business, Communications, or a related field preferred; equivalent professional experience will be considered.
- Experience: 4–8 years of experience in media, advertising, or data/insights – with a demonstrated track record of both managing client relationships and driving new business revenue. Prior experience working with GM clients is a strong plus.
- Skills and Tools: Proficiency in CRM tools (e.g., Salesforce/Dynamics) and strong presentation skills are essential. Comfort working with data and experience with media measurement solution such as Media Mix and/or Lift Measurement. Experience with Circana’s suite (Unify+, Liquid Data, Intelligence Suite) is a big plus.
Nice To Haves
- Prior experience working with GM clients is a strong plus.
- Experience with Circana’s suite (Unify+, Liquid Data, Intelligence Suite) is a big plus.
Responsibilities
- Manage a Revenue Pipeline for Audiences Solutions: own, build, and progress a strategic pipeline through consultative selling and closing of Audiences deals, with clear accountability for revenue outcomes
- Compete and Position Circana’s Value: consistently articulate Circana’s differentiation within the broader GTM strategy, driving client-side Audiences adoption, usage, and implementation to unlock incremental revenue
- Drive Prospect & Client Growth: identify and pursue opportunities to expand GM client relationships by aligning Circana’s data and software solutions with their strategic goals and GTM priorities; lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing with a focus on revenue generation
- Collaborate Cross-Functionally to Win: partner with GM Media Sellers, Solutions, Mix Directors, Client Insights, and Analytics teams to design and deliver integrated, revenue-driving measurement solutions – connecting media products into a cohesive GTM story for GM clients
- Build Strategic Relationships: develop and maintain strong relationships with key stakeholders, including decision-makers and influencers, to advance strategic opportunities and accelerate revenue realization
- Utilize Sales Tools and Platforms: leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements, strengthen GTM execution, and enhance solution-driven revenue delivery
- Achieve Revenue Targets: meet or exceed individual and team sales goals through disciplined pipeline management, strategic account planning, and proactive opportunity advancement
- Inform Product and Strategy: serve as the voice of GM internally – sharing client feedback, competitive intelligence, and category-specific insights to refine GTM strategy and strengthen Circana’s revenue potential in this vertical
- Apply Advanced Analytical Thinking: conceive, manage, and deliver fact-based analyses – partnering with Solutions teams to develop learning agendas and deliver insights that inform client GTM strategies and drive measurable business and revenue impact
Benefits
- paid time off
- medical/dental/vision insurance
- RRSP to eligible employees
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What This Job Offers
Job Type
Full-time
Career Level
Director
