Director, Channel Strategy

KFC EuropePlano, TX

About The Position

The Director, Channel Strategy is the strategy spine of Pizza Hut’s omnichannel system, responsible for defining how channels work together to drive growth across the guest journey. This role sets the global direction for channel roles, interaction, and experience, ensuring that acquisition, conversion, and frequency operate as a connected system—enabling markets to drive stronger performance through consistent, scalable, and guest-led approaches. Critically, this role does not execute channels—it defines the system that markets operate within, ensuring clarity on how performance is created and scaled across the business.

Requirements

  • Strategy spine of an omnichannel system.
  • Defining how channels work together to drive growth across the guest journey.
  • Setting global direction for channel roles, interaction, and experience.
  • Ensuring acquisition, conversion, and frequency operate as a connected system.
  • Enabling markets to drive stronger performance through consistent, scalable, and guest-led approaches.
  • Defining the system that markets operate within, ensuring clarity on how performance is created and scaled across the business.

Responsibilities

  • Define how channels work together to drive growth across the guest journey.
  • Set the global direction for channel roles, interaction, and experience.
  • Ensure acquisition, conversion, and frequency operate as a connected system.
  • Enable markets to drive stronger performance through consistent, scalable, and guest-led approaches.
  • Define the system that markets operate within, ensuring clarity on how performance is created and scaled across the business.

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What This Job Offers

Job Type

Full-time

Career Level

Director

Education Level

No Education Listed

Number of Employees

1-10 employees

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