Director, Campaign Planning (Fundraising)

NMSS National Multiple Sclerosis SocietyNew York, NY
Remote

About The Position

The Director of Campaign Planning (Fundraising) is a strategic leader responsible for designing, integrating, and advancing the organization’s comprehensive campaign planning efforts across all revenue lines. This role serves as a central connector across Development, Finance, and Marketing & Communications to ensure a unified, data-informed, and executable campaign strategy. Operating as the “integrator” of campaign priorities, the Director brings together multiple fundraising channels—including Events, Major Gifts, Planned Giving, Individual Giving, and Corporate/Industry/Foundation partnerships—into a cohesive, aligned plan that maximizes organizational impact and revenue outcomes. This position focuses on enterprise-level campaign planning, project management, and process design rather than frontline fundraising or donor portfolio management. The Director of Campaign Planning partners closely with Development leadership, Donor Relations, and Development Operations to translate campaign strategy into clear plans, timelines, and performance tracking mechanisms. Consistent with leading campaign strategy roles, this position ensures alignment across stakeholders, coordinates campaign execution, and monitors progress against campaign goals and milestones.

Requirements

  • Bachelor’s degree in nonprofit management, business, marketing, or a related field.
  • 10+ years of experience in campaign management, strategic planning, development operations, or related functions.
  • Demonstrated experience leading complex, cross-functional initiatives with multiple stakeholders.
  • Strong project and program management expertise, including managing timelines, dependencies, and deliverables.
  • Experience working within or alongside fundraising/development organizations and understanding of multiple revenue streams.
  • Ability to travel up to 20% of the time; project meetings, campaign preparation, and critical fundraising events.

Nice To Haves

  • Experience supporting or designing comprehensive or capital campaigns in a nonprofit or mission-driven organization.
  • Familiarity with fundraising operations, reporting, and CRM/data environments.
  • Experience partnering across Finance and Marketing functions in a campaign or revenue planning context.

Responsibilities

  • Lead the development of an integrated campaign planning framework that aligns all revenue streams into a cohesive, multi-year campaign strategy.
  • Convene and align leaders across Development functions (Events, Major Gifts, Planned Giving, Individual Giving, Corporate/Industry/Foundation, Donor Relations, Operations) to ensure coordinated planning and execution.
  • Translate enterprise fundraising goals into clear campaign plans, timelines, and deliverables.
  • Serve as the primary liaison across Development, Finance, and Marketing & Communications to align campaign priorities, messaging, and revenue projections.
  • Partner with MarComms to ensure campaign positioning, messaging, and audience strategies are consistent and coordinated across channels.
  • Collaborate with Finance to align campaign plans with revenue forecasting, budgeting, and performance tracking.
  • Establish and manage campaign governance structures, processes, and routines (planning cycles, checkpoints, reporting cadence).
  • Oversee campaign timelines, dependencies, and key milestones across revenue lines and functional teams.
  • Identify risks, gaps, and interdependencies, proactively driving solutions and alignment.
  • Define and operationalize key campaign metrics and dashboards in partnership with Development Operations.
  • Monitor campaign progress and performance across revenue streams, ensuring transparency and accountability.
  • Deliver regular executive-level updates on campaign status, risks, and opportunities.
  • Design scalable processes and tools that enable consistent and effective campaign planning across the organization.
  • Identify opportunities to improve coordination, efficiency, and campaign impact through process optimization.
  • Support leadership in campaign readiness, planning cycles, and decision-making through insights and analysis.
  • Support campaign leadership (CDO, senior leaders, and volunteers as applicable) with planning materials, updates, and coordination.
  • Facilitate cross-functional meetings and planning sessions to drive alignment and decision-making.
  • Act as a trusted thought partner to the CDO and Development leadership on campaign planning strategy and execution.

Benefits

  • Considerable Paid Time Off Plan
  • Paid Holidays
  • 401k Retirement Savings Plan with Society match
  • Commuter Benefit Plan
  • Comprehensive Health & Welfare benefits including: Medical Dental Vision
  • Flex Spending Accounts
  • Life Insurance
  • Disability Coverage
  • Spring Health Membership offering free therapy and professional coaching, as well as additional voluntary benefit offerings.
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