Director, Art & Design

The Farmer's DogNew York, NY
$170,000 - $190,000Onsite

About The Position

The Farmer’s Dog is looking for a Director of Art and Design to lead and evolve our visual identity across every customer touchpoint, from integrated brand campaigns and packaging to social content and physical installations. Reporting directly into our VP, Creative, you’ll manage a team of designers and partner closely with our Creative Director to ensure our brand shows up distinctively and cohesively everywhere it lives. This is a high-impact creative leadership role with the opportunity to shape how millions of dog owners experience TFD.

Requirements

  • 10+ years of experience, including 2+ years as a Design Director within an agency and/or in-house team.
  • A portfolio with creative, relevant work for which you were primarily responsible is required.
  • You have managed a team of creatives and value mentorship as a crucial element of the job function.
  • You have a deep design background and feel as comfortable discussing the kerning of a headline as you are critiquing the headline itself.
  • You have significant experience in designing for physical builds, developing packaging, and navigating retail environments.
  • You have worked within both static and video.
  • You can quickly grasp, and bring to life the visual identity of a brand, and help evolve that identity.
  • You define quality by the smallest details — nothing is too small to be important.
  • You specialize in untangling problems, clearing confusion, and pushing past blockers, and know how to coach your team to do the same.
  • You’re adaptable to different working styles, mindsets, and personalities, showcasing a willingness to collaborate with all.
  • You’re a true dog person — even if you don’t have one.

Nice To Haves

  • Direct motion design skills are not required, but a love for video media and the intersection of graphics, art direction, and storytelling is.

Responsibilities

  • Lead art and design efforts for everything from integrated 360 brand campaigns to fast-twitch social content to packaging and installations.
  • Direct new explorations of look and feel, adapting and evolving our brand guidelines and crafting proprietary, brand-true visual voice in photography, art direction, typography, and other elements of visual expression.
  • Manage a team of designers to ensure that our brand is translated into effective, distinctive, and cohesive design systems. Inspire brave new ideas while keeping a constant pulse on consistency and continuity.
  • Partner with the Creative Director on TVC, video, OOH, and other major advertising assets, advising on art direction and leading the intersection of graphic elements and typography.
  • Be comfortable wearing different hats and navigating different elevations: from strategic creative beacon to diligent, unflappable air traffic controller to devoted mentor to nitty-gritty kerning-checker.
  • Work closely with the Brand operations function to help plan resourcing, track bandwidth, create project and production schedules, and maintain oversight on the organizational health of the team.
  • Partner with Product Design leadership to ensure all our surfaces feel of one brand.
  • Join with stakeholders in other departments throughout the company to meet and exceed our business goals. You’ll immerse yourself in the product, becoming an expert in the unique qualities of our fresh food service, and shepherd creative ideas through the vetting process to co-develop work that serves the business as a whole.

Benefits

  • Dog-friendly office in SoHo
  • Market-competitive compensation and equity packages
  • Comprehensive Healthcare, Dental, and Vision
  • Company supported mental health benefits
  • 12 week paid parental leave
  • Competitive 401k plan with company match
  • Flexible PTO
  • Discounted fresh food for your pup
  • Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug
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