Digital Strategist

Mspark, LLC

1d

About The Position

The Digital Strategist will support the Senior Digital Strategist & Product Manager in developing and executing Mspark Media’s digital sales enablement initiatives. This role plays a key part in bridging strategy and execution — helping sales teams understand, position, and sell Mspark’s digital advertising solutions effectively.

This position is ideal for a motivated, detail-oriented individual who’s passionate about digital advertising strategy, enjoys collaborating across teams, and wants to grow into a subject matter expert in digital advertising and product strategy.

Requirements

• Strong understanding or interest in digital advertising concepts (Search, Social, Display, CTV, DOOH, Data, Attribution, etc.).
• Excellent communication and presentation skills, with the ability to translate technical concepts into clear, sales-friendly messaging.
• Strong writing and storytelling skills for proposal and collateral development.
• High attention to detail, organization, and ability to manage multiple projects under tight deadlines.
• Proficiency in Microsoft Office Suite (especially PowerPoint and Excel); familiarity with CRM or project management tools a plus.
• Collaborative team player who takes initiative and seeks to learn from experienced strategists.
• Bachelor’s degree in Marketing, Advertising, Communications, Business, or a related field, required.
• 2-3 years of experience (including internships) in sales enablement, marketing strategy, or digital advertising support, required.

Nice To Haves

• Exposure to digital media products or platforms (Google Ads, Meta, programmatic, etc.), preferred.
• Experience developing sales materials or marketing collateral, preferred.
• Google, IAB, or related certifications, preferred.

Responsibilities

• Partner with the Senior Digital Strategist to build proposals and strategies that communicate the value and capabilities of Mspark’s digital products.
• Support Account Executives with proposal content, strategic recommendations, and product insights that align omni-channel solutions to client goals.
• Assist in translating Mspark’s digital product strategy into clear sales narratives, use cases, and go-to-market materials for Account Executives.
• Collaborate with Marketing to help organize and prepare internal training sessions for sales teams — including presentation decks, product reference sheets, FAQs, and follow-up materials.
• Collaborate with Marketing to develop visually engaging proposals, one-pagers, and case studies for digital product offerings.
• Maintain working relationships with Product and Customer Success teams to ensure strategies are properly moved from pre-sale to post-sale execution.
• Gather feedback from sales teams and clients to identify opportunities for upsell, improvement in strategy process, and closing the loop from pre-sale to post-sale.
• Partner with Marketing, Sales, Customer Success, and Client Experience teams to ensure cohesive communication and consistent understanding of Mspark’s digital strategy and product suite.
• Stay current on digital advertising trends, platforms, and industry updates to contribute new insights and strengthen Mspark’s go-to-market approach.
• Other duties as assigned by leadership.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 501-1,000 employees