Digital Strategist
About The Position
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Changing the world via digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to compose and deliver exceptional digital experiences! We are passionate about empowering people to compose beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. Role Summary The Digital Strategist, Customer Experience supports the development and execution of experience strategies that drive measurable business outcomes. This role focuses on translating customer insights, data, and business priorities into clear strategic direction, practical recommendations, and visually compelling narratives that enable confident decision‑making. Working alongside senior strategists, designers, and cross-functional partners, this role helps articulate strategy through structured storytelling. It also uses visual frameworks and experience models to clarify intent, align interested parties, and guide execution. Success in this role means linking experience decisions to performance, scalability, and business value. It also means communicating strategy clearly to make complexity understandable and actionable. Demonstrates the ability to turn ambiguous business questions into structured strategic approaches, including defining hypotheses, framing options, and outlining implications. Produces clear, decision-ready materials that use visual structure (e.g., frameworks, models, diagrams) to simplify complexity and support collaborator alignment. Contributes to experience strategy work by connecting insights to recommendations, rather than stopping at analysis or research findings. Shows comfort working with incomplete information, making reasoned assumptions and detailing tradeoffs to keep work moving forward. Applies a practical perspective when evaluating experience options, considering impact on performance, scalability, efficiency, or customer outcomes. Communicates progress, risks, and recommendations in a concise and structured way, adapting depth and format based on the audience.
Requirements
- Bachelor’s degree in a related field or equivalent experience in strategy, digital experience, or consulting environments.
- Experience working in a technology company, digital agency, strategy consultancy, or in‑house digital or experience team.
- Familiarity with digital experience platforms, content ecosystems, or marketing technology (Adobe or comparable platforms a plus).
- Willingness to travel based on client and business needs.
Responsibilities
- Translating customer insights, data, and business priorities into clear strategic direction, practical recommendations, and visually compelling narratives
- Articulating strategy through structured storytelling
- Using visual frameworks and experience models to clarify intent, align interested parties, and guide execution
- Linking experience decisions to performance, scalability, and business value
- Communicating strategy clearly to make complexity understandable and actionable
- Turning ambiguous business questions into structured strategic approaches, including defining hypotheses, framing options, and outlining implications
- Producing clear, decision-ready materials that use visual structure (e.g., frameworks, models, diagrams) to simplify complexity and support collaborator alignment
- Contributing to experience strategy work by connecting insights to recommendations, rather than stopping at analysis or research findings
- Working with incomplete information, making reasoned assumptions and detailing tradeoffs to keep work moving forward
- Applying a practical perspective when evaluating experience options, considering impact on performance, scalability, efficiency, or customer outcomes
- Communicating progress, risks, and recommendations in a concise and structured way, adapting depth and format based on the audience
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
