Digital Specialist

Liftoff Campaigns, LLC

11d • $75,000 - $82,000 • Remote

About The Position

Liftoff Campaigns is hiring a Digital Specialist to serve as a key member of our team. The Digital Specialist plays a critical role in supporting our clients and in addition to work as assigned, is generally responsible for the following:
Account Ownership
Occasionally take full account ownership of assigned accounts with limited oversight from manager. This includes but is not limited to:
Drafting client agenda
Running calls
Leading on projections and calendars.
Provide email and text content feedback.
Support manager as needed on other accounts.
Lead on email production and quality assurance process for assigned accounts
Lead on checklist and loading training across CRMs.
Draft and edit email and text copy.
Load emails and texts as needed.
Review email and text samples. Provide creative and strategic edits to associates on their loads.
Quality check emails and texts for copy for edits, mobile edits, links and sourcing conventions, and targeting.
Help train email and texting staff on quality assurance and best practices for segmentation, drafting, and loading across platforms.
Ensure that all areas where mistakes commonly happen, like missing punctuation, incorrect links/sourcing/names, or missed edits from managers, partners, or clients are incorporated.
Analyze overall program performance and recommend strategies to hit and exceed client goals; ensure topics going out for all clients are working, relevant and mission-oriented.
Ensure ActBlue landing pages and backend landing pages across company clients are optimized through A/B testing (copy, branding, innovative strategies).
Help associates and strategists capitalize on big news + rapid response moments.
Help lead planning meetings -- comes to planning meetings with knowledge of email and text performance, content ideas, and strategic recommendations that contribute by hitting and exceeding client goals.
Ensure that we are prepared for future events (anniversaries but also major moments like debates, RNC/DNC conventions).

Requirements

• Passion for good causes, whether candidates or other;
• 3-6 years of work experience with at least 1 campaign cycle of experience in a dedicated email fundraising role;
• Client-facing project management experience;
• Experience managing multiple clients or workstreams at once;
• Familiarity with P2P and/or broadcast texting platforms;
• Experience using one of the following email CRMs: NGP, Everyaction, Actionkit, Acoustic;
• Experience working at an agency; working with or at non-profits or political/issue campaigns;
• Basic understanding of long term lead performance tracking;
• Experience building and executing project plans to achieve fundraising and communications goals;
• Ability to juggle multiple projects in a deadline-driven environment;
• Excellent quantitative reasoning skills and ability to apply data to strategic decisions.

Responsibilities

• Occasionally take full account ownership of assigned accounts with limited oversight from manager.
• Draft client agenda
• Run calls
• Lead on projections and calendars.
• Provide email and text content feedback.
• Support manager as needed on other accounts.
• Lead on email production and quality assurance process for assigned accounts
• Lead on checklist and loading training across CRMs.
• Draft and edit email and text copy.
• Load emails and texts as needed.
• Review email and text samples. Provide creative and strategic edits to associates on their loads.
• Quality check emails and texts for copy for edits, mobile edits, links and sourcing conventions, and targeting.
• Help train email and texting staff on quality assurance and best practices for segmentation, drafting, and loading across platforms.
• Ensure that all areas where mistakes commonly happen, like missing punctuation, incorrect links/sourcing/names, or missed edits from managers, partners, or clients are incorporated.
• Analyze overall program performance and recommend strategies to hit and exceed client goals; ensure topics going out for all clients are working, relevant and mission-oriented.
• Ensure ActBlue landing pages and backend landing pages across company clients are optimized through A/B testing (copy, branding, innovative strategies).
• Help associates and strategists capitalize on big news + rapid response moments.
• Help lead planning meetings -- comes to planning meetings with knowledge of email and text performance, content ideas, and strategic recommendations that contribute by hitting and exceeding client goals.
• Ensure that we are prepared for future events (anniversaries but also major moments like debates, RNC/DNC conventions).

Benefits

• Unlimited vacation after 90 days of employment, as well as paid sick leave
• Federal holidays off (11-12 total days, Indigenous Peoples Day in off-cycle years)
• Employer-paid health, dental, and vision insurance
• Flexible work schedules and the option to work remotely anywhere within the United States and its territories with broadband internet
• Annual professional development stipend
• 401k benefits with match after six months of employment

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed