Digital Sales Traffic Coordinator

Griffin Media•Oklahoma City, OK

1d•Hybrid

About The Position

A Digital Sales Traffic Coordinator at Griffin Media helps drive the Ideal Team Player culture. The Digital Sales Traffic Coordinator will be responsible for managing all aspects of the digital ad trafficking process. The role involves coordinating with the sales team and other departments, ad project management, order entry across multiple digital advertising platforms, ensuring accurate campaign delivery and reporting. The ideal candidate will have excellent organizational skills, a keen eye for detail and the ability to thrive in a fast-paced environment.

Requirements

High School diploma required
Computer skills that include a working knowledge of Microsoft Operating System (Word, Excel, etc.) and Adobe systems such as Photoshop, as well as the ability to learn new systems.
Minimum of 2 years work experience in digital advertising, media planning, sales, or related environment.
Strong understanding of digital advertising platforms and technologies, including ad servers, DSPs, and programmatic buying.
Strong analytical skills and the ability to interpret campaign performance data.
Basic knowledge and understanding of HTML/Javascript
Excellent organizational and multitasking skills.
Exceptional communication and interpersonal skills.
Ability to work independently and as part of a team.
Detail-oriented with a commitment to accuracy and excellence.
Must have, or be able to obtain, a valid Oklahoma driver’s license and have a driving record acceptable to the company.
Ability to perform other job-related duties as assigned.
Capable of handling the physical and mental requirements including: ability to verbally communicate in English
ability to read computer monitor information (words and data)
ability to hear detailed spoken word
ability to remain sedentary and to travel to work location
ability to perform manual dexterity tasks with hands, fingers
ability to analyze data, concentrate, reason, and write
ability to perform under emotional stress
ability to lift 10 pounds unaided

Nice To Haves

Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Proficiency in digital ad trafficking/management platforms such as Google Ad Manager, Google Ads or Meta Ads Manager preferred.

Responsibilities

Create digital sales proposals, contracts, inventory availability forecasting reports, and handouts for sales managers, account executives, and advertisers.
Collaborate with the sales team to gather necessary assets and information for campaign execution.
Enter and track digital sales orders and revenue, while keeping available inventory and products updated.
Work with account executives and digital ad designers on digital ad production for clients.
Ensure timely and accurate placement of digital advertisements in accordance with client contracts.
Coordinate and manage the trafficking of digital sales campaigns across various digital platforms.
Monitor and track the performance of digital campaigns by optimizing towards client KPI and ensuring pacing for campaign completion.
Communicate effectively with sales team to ensure expectations are met and campaigns are properly optimized.
Maintain detailed records of all digital campaigns, including schedules, placements, and performance metrics.
Troubleshoot and resolve any issues related to digital ad delivery.
Provide digital campaign reporting down to tactic and ad level for clients on a monthly basis or any other schedule needed.
Assist in the development and implementation of digital advertising strategies and best practices.
Stay up to date with industry trends and advancements in digital advertising technologies.
Perform other job-related duties as assigned, including driving an automobile for company business.