Digital Producer
About The Position
The Digital Producer leads the transition from broadcast-focused newsrooms to multi-platform newsrooms through active daily example, providing training in methods, processes, and tactics, as well as in creating/editing original content beyond that which is produced for on-air. Develops and leads a winning strategy for station content. Expert understanding of Facebook, Twitter, and other social media platforms. Reviews copy and corrects errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines. Uses our social media and website to build and reinforce brand recognition and drive viewers to television. Determines a story's emphasis, length, and format, and organizes material accordingly. Researches and analyzes background information related to news stories to provide complete and accurate information. Gathers information about events through research, interviews, experience, or attendance at political, news, sports, artistic, social, or other functions. Pitches on-brand local and trending stories during meetings. Checks reference materials such as books, news files, or public records to obtain relevant facts. Shoots and edits content for digital. Produces reports for all platforms. Ensures that all content meets company standards for journalistic integrity and production quality. Builds and calendars digital campaigns to promote local shows and specials. Writes stories for the web and other digital platforms. Performs other duties as assigned. Finds new ways to use social media and our website to engage with viewers.
Requirements
- Degree in journalism
- Daily newspaper or news site experience required
- Live, working web samples and/or print pages preferred
- Proficiency in Associated Press style
- Expert understanding of Facebook, Twitter, and other social media platforms
Nice To Haves
- Adobe Photoshop preferred
- CSS, Flash and other relevant technology skills are a plus
Responsibilities
- Leads the transition from broadcast-focused newsrooms to multi-platform newsrooms through active daily example.
- Provides training in methods, processes, and tactics for creating/editing original content.
- Develops and leads a winning strategy for station content.
- Reviews copy and corrects errors in content, grammar, and punctuation.
- Uses social media and website to build and reinforce brand recognition and drive viewers to television.
- Determines a story's emphasis, length, and format, and organizes material accordingly.
- Researches and analyzes background information related to news stories.
- Gathers information about events through research, interviews, experience, or attendance at functions.
- Pitches on-brand local and trending stories during meetings.
- Checks reference materials to obtain relevant facts.
- Shoots and edits content for digital.
- Produces reports for all platforms.
- Ensures all content meets company standards for journalistic integrity and production quality.
- Builds and calendars digital campaigns to promote local shows and specials.
- Writes stories for the web and other digital platforms.
- Performs other duties as assigned.
- Finds new ways to use social media and website to engage with viewers.
- Maintains a positive work environment through active team participation and cooperation with co-workers in all departments.
- Responds positively to feedback.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
