Digital Producer, Contract Employee

the Ad Council

7d•Remote

About The Position

A Digital Producer, Contract Employee (known at the Ad Council as a Digital Product Manager) at the Ad Council works with their Reporting Manager (Senior Director, Director, and/or VP) to implement the digital product strategy and roadmap for a subset of Ad Council campaigns. We are looking for a talented, passionate digital professional who wants to help us build best in class digital products for social good. In this role, you will get to work with the top advertising, digital, social and media agencies in the country as well as talented web developers and user experience leaders in the field. You will be part of a team that values innovation, collaboration and is passionate about our end users. You will work on projects ranging in size and scope from managing the production of a landing page to robust websites with many interactive features. Digital products include: websites (mobile first, accessible), mobile apps, chatbots, ongoing website maintenance and optimization, campaign toolkit websites and other internal Ad Council projects. You will manage the development and optimization of products that either live on Craft CMS, Sanity.io, our enterprise CMS – Brightspot, or microsites that live within a campaign sponsor’s website or on their servers.

Requirements

3+years in project management
2+years of digital product management experience
Experience implementing digital strategies
Familiar with Google Analytics
Strong oral and written communication skills
Experience working on websites with any CMS platforms
Exercise good judgment; operatewith warmth, a collaborative approach and ‘can do’ mindset while working in a remote environment
Previousexperience prioritizing tasks and meeting deadlines while handling several projects
Ability to work with colleagues and projects in the East Coast time zone (if remote)

Nice To Haves

Ad Agency experience
Familiar with Google Tag Manager and Pixel implementation
Familiar with website accessibility standards and best practices
Experience working with any enterprise-level CMS
Design/Production background with an interest in UX
Strong ideation skills coupled with the ability to communicate and influence stakeholders.
Ability to collaborate and build successful relationships across multiple functions and business areas

Responsibilities

Work collaboratively with designers, copywriters, account, developersand other teams on social good digital products
Work with external vendors on content strategy, user experience, designand development
Develop SOWs and timelines and deliver products within scope and budget
Creation and day-to-day management of the project plan keeping track of milestones, budget andtasks using our work management platform Asana
Content management of our campaign sites including copy, imagery, QA trackingand translation updates
Support Reporting Managerin creating campaign digital product strategy and product roadmaps that will bring the strategy to fruition.
Drive the execution of the roadmap and deliver against campaign KPIs and objectiveswith Reporting Manage
Communicateeffectively to the larger campaign and cross-functional teams to keep everyone informed of progress
Monitor analytics tracking and identifyopportunities for optimizations
Work with research and analytics teams to establishdigital product KPIs and ensure that they are being achieved
Work on other digital product team initiatives such as managing our external UX committee or monitoringtrends and testing tools within the AI space