Digital Producer

Hearst • Albany, NY

4d • Onsite

About The Position

The Times Union newsroom is seeking an enterprising, audience-focused and versatile journalist to manage and create content serving New York’s Capital Region and beyond. Producers curate and package stories from multiple sources, including the editorial staff, and publish across all digital platforms, including our website, app, newsletters, video and social media accounts.

Requirements

• Familiarity with AP Style and some news writing experience.
• Awareness of media standards around fair use and accurate citation for content.
• Knowledge of web and social media analytics tools, content management systems and search optimization platforms.
• Experience editing video for social media platforms.
• Basic knowledge of HTML.
• Sound news judgment and strong understanding of local content.
• Ability to work effectively in a small organization that emphasizes teamwork.
• Demonstrated success working in a deadline-driven environment.
• Proven ability to effectively juggle multiple tasks and/or projects.

Nice To Haves

• Working knowledge of tactics to maximize reach and build an audience.
• Understanding of best practices for audience engagement and the ability to implement that knowledge.
• Basic video editing skills.
• Experience with Adobe Premiere and/or Canva is a plus.
• Idea generation and collaboration: Keep fresh ideas flowing and work with others to shape ideas into compelling stories that connect with readers across the region.
• Excellent writing and communication chops.
• Top-notch organization skills, ensuring audience needs and deadlines are met.

Responsibilities

• Plan for, post and package stories on Times Union platforms, requiring sharp news judgment and fluency with real-time analytics.
• Add links, photos and other related assets to stories, and send breaking news emails and app alerts.
• Edit video clips to produce content that can quickly be shared via social media and embedded into stories.
• Help manage newsletter campaigns and social media accounts.
• Monitor and act on website analytics, making content decisions that drive audience trust and growth.
• Write compelling headlines for digital audiences, optimized for search engines and social platforms.
• Contribute to digital projects, including photo galleries, restaurant guides, real estate spotlights and more.
• Work with digital project managers, editors and writers on innovative packages and new ways of storytelling.

Benefits

• The Times Union is investing in digital journalism.
• This role provides a unique opportunity for a journalist to make an impact in local communities.
• The Times Union is committed to growing and retaining a more diverse workforce that better reflects the communities we serve. We strongly encourage all people of working age who are traditionally underrepresented in the media to apply, including women, people of color, applicants with disabilities, those from the LGBTQ+ community and veterans.
• Some great candidates may not check all the boxes for this role. If you’re passionate, dedicated and interested in working with us but don’t have all the skills listed here, please still reach out and tell us more about what you bring to the table.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed