Digital Media Specialist

Jewish Family and Community Services of Pittsburgh•Pittsburgh, PA

1d•$49,000 - $49,000•Hybrid

About The Position

The Digital Media Specialist supports the organization’s mission by developing, executing, and optimizing digital communications that increase awareness, engagement, and support from key audiences. This role manages and creates content across digital platforms to amplify JFCS’s work of improving the lives and well-being of individuals and families in need. By applying data-driven insights, creative storytelling, and current digital marketing tools, the Digital Media Specialist strengthens the organization’s online presence and advances its outreach, fundraising, and engagement goals.

Requirements

Experience in marketing, communications or advertising
Up to date on digital marketing tools and techniques
Graphic design skills using Canva or Adobe Creative Suite
Experience with social media platforms such as LinkedIn, Facebook, X, TikTok and Instagram
Experience with SEO campaigns, google analytics and google ads
Experience with executing successful marketing campaigns
Experience designing and writing collateral: brochures, mailings, ads and appeals
Photo and video editing experience. Proficient with image editing software
Excellent verbal, written and online communication skills
Can manage multiple projects and tasks simultaneously
Produce quality written work on short notice
Generate, share and follow through on ideas
Collaborate with internal and external stakeholders
Work collaboratively in a team environment
Work independently while coordinating with relevant stakeholders
Comfortable working with diverse populations and sensitive to the needs of people served by JFCS
Self-motivated, organized, detail-oriented, deadline-driven, creative and high-energy
Up for a challenge and always willing to learn

Nice To Haves

Preferred bachelor level degree in marketing, communications or related field

Responsibilities

Support timely and consistent digital communication across platforms.
Adapt and format marketing content for digital platforms, including social media, email campaigns, and web content.
Contribute to copywriting, marketing, and communications for digital materials.
Collaborate cross-departmentally to strategically promote activities, services and organizational priorities on JFCS’s digital platforms.
Manage social media platforms, including content scheduling, posting, monitoring, and engagement.
Monitor online conversations, comments, and messages on all JFCS platforms.
Execute and optimize digital advertising campaigns (e.g. Google Ads, social media ads) to increase, reach, engagement, and impact.
Lead the production and distribution of monthly email newsletters.
Update and maintain website content to ensure accuracy, relevance, and alignment with current initiatives.
Track, analyze, and interpret digital performance metrics (social media insights, website traffic, SEO, email engagement) and provide regular reports and data-informed recommendations to improve performance and support strategic decision-making.
Capture, edit, caption, and distribute photo and video content to appropriate audiences.
Organize, maintain, and manage digital assets, including photo and video libraries.
All other duties as assigned