Digital Media Specialist

Jewish Family and Community Services of Pittsburgh • Pittsburgh, PA

5h

About The Position

The Digital Media Specialist support s the organization’s mission by developing, executing, and optimizing digital communications that increase awareness, engagement, and support from key audiences . This role manages and creates content across digital platforms to amplify JFCS’s work of improv ing the lives and well-being of individuals and families in need. By applying data-driven insights, creative storytelling, and current digital marketing tools , the Digital Media Specialist strengthen s the organization’s online presence and advance s its outreach, fundraising, and engagement goals.

Requirements

• Excellent verbal, written and online communication skills
• Can m anage multiple projects and tasks simultaneously
• Produce quality written work on short notice
• Generate, and follow through on ideas
• Collaborate with internal and external stakeholders
• Work collaboratively in a team environment
• Work independently while coordinating with relevant stakeholders
• Comfortable working with diverse populations and sensitive to the needs of people served by JFCS
• Self-motivated, organized, detail-oriented, deadline-driven, creative and high-energy
• Up for a challenge and always willing to learn
• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

Nice To Haves

• Preferred bachelor level degree in marketing, communications or related field
• Experience in marketing, communications or advertising
• Up to date on digital marketing tools and techniques
• Graphic design skills using Canva or A dobe C reative S uite
• Experience with social media platforms such as LinkedIn , Facebook , X , TikTok and Instagram
• Experience with SEO campaigns, google analytics and google ad s
• Experience with executing successful marketing campaigns
• Experience designing and writing collateral: brochures, mailings, ads and appeals
• Photo and video editing experience.
• Proficient with image editing software

Responsibilities

• Support timely and consistent digital communication across platforms.
• Adapt and format marketing content for digital platforms, including social media, email campaigns, and web content.
• Contribute to copywriting, marketing, and communications for digital materials.
• Collaborate cross-departmentally to strategically promote activities, services and organizational priorities on JFCS’s digital platforms .
• Manage social media platforms, including content scheduling, posting, monitoring, and engagement.
• Monitor online conversations , comments, and messages on all JFCS platforms .
• Execute and o ptimize digital advertising campaigns ( e.g. Google Ads, social media ads) to increase, reach, engagement, and impact .
• Lead the production and distribution of monthly email newsletters.
• Update and maintain website content to ensure accuracy, relevance, and alignment with current initiatives.
• Track , analyze , and interpret digital performance metrics (social media insights, website traffic, SEO, email engagement) and provide regular reports and data-informed recommendations to improve performance and support strategic decision-making.
• Capture, edit, caption, and distribute photo and video content to appropriate audiences .
• Organize, maintain , and manage digital assets, including photo and video libraries.
• All other duties as assigned

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level