Digital Media Manager

McLean Bible Church•Vienna, VA

4h•Onsite

About The Position

Ads, Reels, TikToks, headlines, texts...we live in a culture where we are constantly inundated with messages. How does the church cut through the noise to guide people into a more life-giving relationship with God? We have an unprecedented opportunity to reach people who desperately need to hear this message. To that end, the Digital Content Manager oversees the ideation, creation, scheduling, posting and analysis of digital content across McLean Bible Church’s social and web platforms. This position’s primary goals are to build a digital presence that reflects the mission of the church, promote what’s happening in our church body, and capture the life of the church through storytelling.

Requirements

4+ years of experience in digital content creation/management or similar role
A growing Christian faith and commitment to following Jesus with the spiritual maturity to lead others
A member and attendee of McLean Bible Church, or willingness to become one
Enthusiastic, positive, team-oriented spirit
Natural storyteller, finding threads and features among conversations and elements of life of MBC that are prime for highlighting digitally
Ability to work independently, lead projects, and collaborate well with others
Attention to detail and a passion for accuracy, clarity and beauty
Ability to develop shrewd understanding of appropriate online interactions that reflect the church’s values and positions of church leaders
Desire to consistently improve digital content and platforms; seeks and acts on constructive criticism
Relates well to all kinds of people, with the ability to build relationships and communicate effectively
Excellent written and oral communication skills
Social media best practices and trends
Social media strategy execution and web content management experience
Understanding of design, copywriting/editing and web best practices/guidelines
Technological competence to learn new tools
Adobe Creative Suite, Canva
WordPress or equivalent web CMS
Microsoft Office 365
Social media platforms (e.g. Instagram, YouTube, Spotify, iTunes, X, TikTok)
Must be able to read, speak, and hear.
Must be able to effectively communicate both orally and in writing.
While performing the duties of this job, the Manager is regularly required to sit, talk, hear, walk, bend, kneel, and lift.
The Manager is required to be able to lift and carry items that can weigh 25 pounds or more for short distances.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Nice To Haves

Bachelor’s degree in related field preferred
Prior church experience a plus
Social management tools experience a plus (e.g. Later, Buffer, Sprout)
Photography, videography and video editing skills preferred

Responsibilities

Ideate, schedule and execute creative social and interactive ideas that reflect who McLean Bible Church (MBC) is and what we are doing in order to increase reach and engagement
Co-lead the creation of graphic design and video content for social media alongside Communications team colleagues
Develop captions and written content that compel viewers to engage
Collaborate with teams across the organization to plan, implement and assess digital initiatives
Contribute to digital strategy discussions to develop the best approaches for reaching both the MBC church family and the greater public for Christ
Oversee process for collecting, storing, editing, and publishing stories, photos and videos
Schedule and post content to various platforms including Instagram, YouTube, Spotify, iTunes and beyond
Participate in active social listening
Engage thoughtfully with the online community based on insight from pastoral and team leadership
Track and present analytics and leverage data for future social campaigns
Innovate and experiment with emerging opportunities for online engagement (e.g. new social media platforms, digital tools and resources, etc.)
Remain current on best practices from other organizations and churches that have an effective online presence
Manage sermon archive on both social and web platforms
Provide strategy and recommendations to centrally align church location social platforms
Assist with developing templates for bulk email, including newsletters
Provide copywriting and editing services to email creators across five locations
Manage content on mcleanbible.org [http://mcleanbible.org/] and ensure content is accurate and up to date
Work alongside web development partners to provide exceptional UX on mcleanbible.org [http://mcleanbible.org/]
Understand SEO and how to craft web content to maximize MBC’s presence on search results
Build and lead active team of volunteer social media contributors and managers across five MBC locations
Creatively recruit, engage and retain volunteers by developing a sense of community, enthusiasm and partnership
Other Related Duties as Assigned