Digital Media Manager

Weekday AI•Stanford, CA

11d•Hybrid

About The Position

This role is for one of the Weekday's clients. The Digital Media Manager will be responsible for managing day-to-day requests, handling content planning, creation, and publishing across various social media platforms. They will also develop and execute social media campaigns, coordinate with freelancers, and manage email newsletters. The role involves creating multimedia content and ensuring brand consistency.

Requirements

Minimum 3 years of relevant digital media or communications experience
Proven experience with email marketing platforms (e.g., Mailchimp, Constant Contact, Emma, or similar)
Experience with social publishing and listening platforms like Brandwatch, Khoros, or Sprout Social
Digital media social media

Nice To Haves

Familiarity with higher education, research, or technology sector communications preferred
a/b testing

Responsibilities

Manage day-to-day requests, handling content planning, creation, and publishing across Facebook, LinkedIn, Twitter, and Instagram
Develop and execute social media campaigns to promote events, new programs, and special announcements
Coordinate with social media campaign freelancers on special projects and weekly tasks
Upload events videos to YouTube
Draft, design, test, and deploy 1-4 email newsletters per week using email marketing platform Emma
Assist in writing compelling copy and subject lines that engage diverse audiences including researchers, students, industry partners, and the general public
Design email templates and graphics that align with brand guidelines
Conduct A/B testing to optimize subject lines, content, and send times
Update social and email templates, signatures, and branding to reflect the merged organization
Create graphics, videos, and other multimedia content using design tools (Canva, Adobe Creative Suite, or similar)