Temporary Digital Media Coordinator - 61166043

State of South Carolina•Richland County, SC

2d•Onsite

About The Position

The SC Department of Veterans’ Affairs is seeking a hardworking and dependable candidate to apply and become their next Digital Media Coordinator! The Digital Media Coordinator will inform and educate the public, state and local leaders, and veterans on all matters pertaining to veterans; amplifying the voice of veterans and assisting veterans in their contributions to the civic discourse.

Requirements

A high school diploma or equivalent.
Position may require employee to work evenings and weekends.
Position requires routine driver duties.
Position requires frequent stooping and/or bending.
Position requires frequent lifting: 20lbs.
Position requires declaration of: Essential.
Position may be required to report to work during emergency situations.

Nice To Haves

Bachelor's degree and/or training certifications in marketing, communications, and journalism are preferred.

Responsibilities

Manage daily content additions, copy edits, and promotional updates across website pages and mobile app interfaces.
Design and build visually appealing web pages, landing pages, banners, and app features that adhere to modern UI/UX principles, mobile responsiveness, and brand guidelines.
Audit digital properties regularly to fix broken links, update outdated media, optimize image loading speeds, and ensure compliance with accessibility standards.
Collaborate with IT, web developers, or external agencies to troubleshoot bugs, implement plugin updates, and test new functionality across web and app environments.
Write, design, schedule, and send targeted promotional newsletters, product announcements, and nurture campaigns to external subscribers, clients, and leads.
Conceptualize and distribute engaging internal newsletters and executive updates to keep staff informed, connected, and aligned with company news and culture.
Manage email list databases, segmentation strategies, opt-in forms, and unsubscribe compliance to maintain high deliverability, open, and click-through rates.
Design high-quality visual content including infographics, digital banners, social media graphics, video thumbnails, digital signage, and presentations slide decks using Adobe Creative Cloud (Photoshop, Illustrator, InDesign), or Canva.
Maintain and enforce visual identity standards across all digital platforms to ensure brand cohesion across every department.
Organize and maintain a digital asset management (DAM) library of logos, stock photography, brand guidelines, templates, and video archives.
Plan, schedule, and publish web content to assist with promoting social media content of SCDVA platforms and other produces multimedia content.
Assist with monitoring social media channels daily for audience comments, tags, and inquiries related to web-specific content; respond in a brand-consistent tone to foster community growth and engagement.
Stay informed on social media algorithm updates, emerging platforms, digital tools, and creative multimedia trends to assist with keeping content fresh and competitive on digital and social platforms.
Monitor key metrics across web traffic (Google Analytics), app usage, and email marketing analytics.
Generate monthly performance dashboards summarizing digital reach, audience demographics, conversion rates, and campaign ROI.
Translate analytical insights into actionable recommendations to optimize graphics, copy, publishing times, and channel distribution strategies.