Digital Marketing Specialist

Wauna Credit Union•Clatskanie, OR

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About The Position

The Digital Marketing Specialist is independently responsible for driving engagement with Wauna Credit Union content across digital and social media channels. This position provides education and value to members and prospective members along digital media channels, taking into account content health, searchability, brand voice, tone and online presence. It posts and blogs on behalf of Wauna Credit Union while adhering to all appropriate regulatory policies and guidelines. Through organization wide digital content marketing, provides a positive, intuitive experience to continuously increase reach, products per member, and the conversion of leads into members. Position manages all search engine optimization activites to include, link building and keyword strategy to maximize ROI; also supports other marketing initiatives and provides backup in the absence of other marketing team employees, including the head of Marketing. This is an exempt position. Putting our members first, including our Internal Members Our employees take pride in providing services to our Members; our Credit Union is just as proud to offer benefits in our Internal Members (Employees). Our employees make us who we are as a Credit Union and we make every effort to ensure for our employees' well-being; physically, personally, professionally, and financially. Our Robust Benefits Package Includes: Full medical, dental and vision insurance 100% Credit Union paid premiums for employees Subsidized premiums for families and dependents Life and Disability insurances Family medical leave Paid Time Off Paid Sick Time 11 Paid Holidays per year Supplemental insurance products Employee Assistance Program (free and confidential resources for emotional, financial, legal, & personal well-being) Engaging Wellness Program Financial Benefits and Incentives Competitive Salary and Incentives 401(k) Retirement Plan with employer matching Discounted Credit Union products (reduced interest rates or fees) Flexible spending accounts for medical and child care expenses Free Parking at all branch locations Professional Development Proud to be a Learning Organization Online education programs Ongoing coaching and training in every position Internal promotion and transfer options throughout the Credit Union Opportunities to serve on a variety of volunteer committees The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Physical Demands: While performing the duties of this job, the employee is frequently required to stand and walk; sit; use hands to finger, handle, or feel; and to talk and hear. The employee must occasionally lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision and ability to adjust focus Mental Demands: Continuous alertness to ensure accuracy; performance of basic numerical calculations including decimals; reading, writing, comprehend and analyzing; use of sound and mature judgement, reasoning, and patience; work on several tasks simultaneously and be well- organized in a fast-paced environment. Frequent use of problem solving, negotiating and cross selling of products and services. Work Environment: The noise level in the work environment is usually moderate. Exposed to hazard of robbery (training provided to minimize risk). Works near moving mechanical parts of standard office equipment. Occasional exposure to common chemicals used within an office. Work Hours: This job can typically be done within a Monday through Saturday schedule; however, based on events, there will be times when evening and weekend work is required with little or no notice.

Requirements

High School diploma or GED equivalent.
Bachelor’s Degree in Marketing, Communications, or related field, or equivalent experience.
At least three years related experience.

Responsibilities

driving engagement with Wauna Credit Union content across digital and social media channels
providing education and value to members and prospective members along digital media channels
posting and blogging on behalf of Wauna Credit Union
organization wide digital content marketing
managing all search engine optimization activites to include, link building and keyword strategy to maximize ROI
supporting other marketing initiatives
providing backup in the absence of other marketing team employees, including the head of Marketing

Benefits

Full medical, dental and vision insurance 100% Credit Union paid premiums for employees
Subsidized premiums for families and dependents
Life and Disability insurances
Family medical leave
Paid Time Off
Paid Sick Time
11 Paid Holidays per year
Supplemental insurance products
Employee Assistance Program (free and confidential resources for emotional, financial, legal, & personal well-being)
Engaging Wellness Program
Financial Benefits and Incentives
Competitive Salary and Incentives
401(k) Retirement Plan with employer matching
Discounted Credit Union products (reduced interest rates or fees)
Flexible spending accounts for medical and child care expenses
Free Parking at all branch locations
Professional Development
Proud to be a Learning Organization
Online education programs
Ongoing coaching and training in every position
Internal promotion and transfer options throughout the Credit Union
Opportunities to serve on a variety of volunteer committees