Digital Marketing Specialist

Conner Strong & BuckelewCamden, NJ
1d$65,000 - $72,000

About The Position

The Digital Marketing Specialist will support the Marketing & Communications Team in executing day-to-day digital initiatives across websites, email marketing, social media, and analytics. This entry-level role is ideal for a creative, detail-oriented individual eager to learn and grow in a fast-paced environment. Working closely with the Digital Marketing Manager, the Specialist will assist with campaign execution, content publishing, reporting, and digital asset organization.

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field
  • 0–2 years of experience in digital marketing, or internship experience in related areas
  • Familiarity with HubSpot, WordPress, and Google Analytics (GA4) preferred
  • Strong writing, editing, and organizational skills
  • High energy, positive attitude, and a proactive “can-do” approach
  • Exceptional attention to detail and eagerness to learn new tools and techniques
  • Ability to manage multiple tasks and meet deadlines in a fast-paced environment
  • Ability to work independently and collaboratively across teams
  • Proficiency in Microsoft Word, Excel, and PowerPoint

Nice To Haves

  • Familiarity with HubSpot, WordPress, and Google Analytics (GA4) preferred

Responsibilities

  • Assist in building and deploying email campaigns in HubSpot, including list segmentation, QA/testing, and scheduling
  • Help create and update landing pages, forms, and simple workflows
  • Support day-to-day updates in WordPress, including text edits, graphics, resource uploads, and page adjustments
  • Ensure accuracy, accessibility, and formatting consistency across all sites
  • Prepare and schedule social media posts; assist with updating graphics
  • Monitor engagement and flag opportunities or issues
  • Coordinate distribution of articles, thought leadership content, and event promotions across digital channels
  • Assist with formatting and publishing blog posts, newsletters, and resource materials
  • Pull basic performance reports from HubSpot and Google Analytics
  • Track key metrics and compile monthly dashboards for internal stakeholders
  • Maintain digital assets (images, PDFs, sales collateral) within shared libraries
  • Assist with vendor coordination for website updates, creative assets, or digital tools
  • Support ad-hoc marketing tasks and projects as assigned

Benefits

  • Qualifying positions will also be eligible for comprehensive benefits, such as participation in family medical and dental insurance programs, 401K plan, and PTO.
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