Content Creation

Taoti•Washington, DC

1d•Onsite

About The Position

Taoti is seeking a Digital Marketing, Social Media, and Content Creation specialist to own the social media aspect of the business. This role requires a content creator who is adept at capturing moments, understands social media metrics and analytics for optimization, and can embody the company's casual/tongue-in-cheek tone. Proficiency in tools like Canva and CapCut for creating on-brand graphics and videos is expected. The ideal candidate will be overflowing with creative ideas and passionate about leveraging AI to enhance productivity and capabilities in social media practices. This position is considered an in-house role due to the nature of content creation involving real-life events and agency activities, though occasional telework may be permitted for extenuating circumstances. Availability for some evening/weekend work for event-based content creation is also a requirement.

Requirements

Deeply rooted in metrics and analytics for social media.
Proficient in basic Canva and CapCut skills (or equivalent software).
Passionate about how AI can enhance productivity and capabilities.
High-energy person with a big personality that comes across naturally in content.
Has already adopted AI into their daily methodology and actively researches/experiments with AI for social media.
Understands paid and organic social media strategies, including budget allocation and performance measurement.
Comfortable with the notion of this being an in-the-office role.
Willing to take a swing at all aspects of the job and learn on the job.

Nice To Haves

Someone who gets our casual/tongue-in-cheek tone and can speak it fluently.
Someone who is overflowing with creative ideas and needs to be told when to pull it back a bit.

Responsibilities

Own the social media part of the business.
Create content, capturing moments within the agency or for clients.
Understand and utilize social media metrics and analytics to measure effectiveness and optimize strategies.
Develop and post share-worthy content.
Create on-brand graphics, video, and animation using tools like Canva and CapCut.
Generate creative ideas for social media content.
Leverage AI to increase productivity and enable new content creation possibilities.
Manage paid and organic social media campaigns, including budget allocation and performance analysis.
Be present in the office to create content around real-life agency activities.
Be available for occasional evening/weekend work for event-based social media takeovers.

Benefits

3 weeks PTO (increases with tenure, option to trade salary for more PTO).
100% company-paid medical, dental, and vision insurance (50% for dependents).
Paid family leave for men and women (including PTO plus short and long term disability options).
3% retirement plan matching.
Access to a financial advisor.
Home buyer help (including a $1200 closing credit).
Mobile phone reimbursement.
Company-supplied PC or Mac laptop.
Charitable contribution matching.
Tax-free metro benefits.
A sincere respect for work/life balance.
Money and time off allocated for professional development (increases with tenure).
A diverse team hailing from over 15 countries.