Digital Marketing Manager

ASC (American Screening Corp)Shreveport, LA
7d

About The Position

As the Digital Marketing Manager at American Screening Corp, you'll play a pivotal role in driving our online presence and engagement. Join our innovative team in Shreveport, LA, and leverage your expertise to enhance our digital marketing strategies and connect with our valued customers.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field.
  • 3-5 years of experience in digital marketing or a similar role.
  • Proficiency in SEO, PPC, and social media marketing strategies.
  • Strong analytical skills with experience using tools like Google Analytics.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively in a fast-paced environment.
  • Creative mindset with a passion for digital trends and innovation.

Nice To Haves

  • Experience with marketing automation tools is a plus.

Responsibilities

  • Develop and implement comprehensive digital marketing strategies to increase brand awareness.
  • Manage and optimize social media campaigns across various platforms.
  • Analyze website traffic and user engagement metrics to inform marketing decisions.
  • Create engaging content for blogs, newsletters, and social media channels.
  • Collaborate with cross-functional teams to align marketing efforts with business goals.
  • Oversee email marketing campaigns and track their performance.
  • Conduct market research to identify trends and opportunities in the industry.
  • Monitor and report on the effectiveness of digital marketing initiatives.

Benefits

  • Flexible schedule
  • Opportunity for advancement
  • Training & development
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