Digital Marketing Manager, Mount Pleasant Campus

Seacoast Church•Mount Pleasant, SC
•Onsite

About The Position

This role supports the overall mission of Seacoast Church to help others Find God, Grow their Faith, Discover their Purpose and Make a Difference. The Digital Marketing Manager will perform page content audits to assist ad specialists with SEO, PPC, and SEM optimizations, and will meet and strategize with local ad specialists to develop more complex campaigns. The position requires the ability to move campaigns in-house if needed, keeping them maintained and updated. The manager will be proficient in Google Analytics, Google Tag Manager, Google Ads, Excel, Google Data Studio, Meta advertising, and Power BI for organizing and reporting on campaign data. They will assist with defining measurable strategies to meet specific top-of-funnel campaign/organization objectives and create new funnels. The role involves designing and delivering digital reporting dashboards and spreadsheets for monthly, quarterly, and yearly reports. Additionally, the manager will oversee the maintenance and extension of the Seacoast Digital platform and Sub-Digital Ministries, including websites, communities, and live video content. They will launch, manage, and train Digital team stakeholders on Church Online engagement/community CRM, Circle.so. The position requires partnering with Creative to improve/design landing pages and working with the Digital Ministry team on developing new platforms and supporting technical/analytical projects. The manager is responsible for Content Pillars and setting up/maintaining email drip campaigns in coordination with the director of social media. The role also involves actively participating in weekly staff meetings, one-on-one meetings with their leader, and monthly All-Staff meetings, as well as working All Staff and special events supported by the digital team. Teamwork and performing other duties as requested are essential.

Requirements

  • Christ Follower: As a religious organization Seacoast Church makes hiring decisions that are aligned to our faith and beliefs.
  • Comfortable and willing to use AI tools
  • Understanding of brand voice
  • Ability to analyze audience preferences, and trends
  • Responsible for being an expert in digital marketing, with experience in multi-location business, mid-six figure portfolio management, marketing crm, google ads, meta-ads, data/executive reporting.
  • Self-starting and resourceful with a desire to solve other problems including technical issues and new projects.
  • Embody a heart of innovation to support Digital team mandate of growing the kingdom in new and unique ways.
  • Live and drive Seacoast cultural values to Love God. Love People. Make it Better. And Have a Good Attitude.

Responsibilities

  • Perform page content audits to assist our ad specialists with SEO, PPC, and SEM optimizations
  • Meet and strategize, managing the relationship with local ad specialists, while helping to develop more complex campaigns and filling in the gaps where needed
  • Possess ability to move campaigns in-house if needed, keeping them maintained and updated
  • Live in Google Analytics, Google Tag Manager, Google Ads, Excel, Google data studio, Meta advertising, power bi, organizing and reporting on campaign data.
  • Assist with defining measurable strategies to meet specific top-of-funnel campaign/organization objectives, creating new funnels in the organization.
  • Design and deliver digital reporting dashboards / excel spreadsheets to create monthly, quarterly, and yearly reports
  • Help Oversee the maintenance and extension of the Seacoast Digital platform and Sub-Digital Ministries including websites, communities, and live video content that help advance the gospel in a creative and meaningful way.
  • Launch, Manage and train Digital team stakeholders on Church Online engagement/community CRM, Circle.so
  • Partner with Creative to improve/design landing pages that allows our online attendees to get connected to prayer, community, church volunteering, and care.
  • Work with Digital Ministry team on developing new platforms and supporting technical/analytical projects that help fulfill team goals.
  • Responsible for Content Pillars, setup and maintain email drip campaigns in coordination with the director of social media.
  • Actively participate in weekly staff meetings; attend one-on-one meetings with leader; attend monthly All-Staff meeting.
  • Work All Staff and special events the digital team supports.
  • Support the goals of the team by demonstrating teamwork and performing other duties as requested.
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