Digital Marketing Manager – AI & Web Strategy

MedPro Disposal • Naperville, IL

18d • $90,000 - $125,000

About The Position

We’re looking for a Digital Marketing Manager to oversee and optimize all of MedPro’s digital channels. This role is both strategic and hands-on — you’ll shape our digital strategy while also executing campaigns, managing performance, and ensuring our online presence reflects our brand and drives measurable results.

Requirements

• 5+ years of experience in digital marketing , ideally with experience in multi-channel performance management .
• Proven success managing SEO, paid search, paid social, and website strategy .
• Working knowledge of Google Analytics (GA4) , Tag Manager , Search Console , digital heat maps, and ad platforms (Google Ads, Meta, LinkedIn, etc.).
• Can leverage agency and outside vendor resources for high expertise
• Data-driven mindset with strong analytical and project management skills.
• Excellent communicator with the ability to translate strategy into clear digital execution.

Nice To Haves

• Experience with AI tools , GEO/AI-based targeting , or AI search initiatives a strong plus.

Responsibilities

• Own the digital ecosystem — manage performance across all digital channels: organic web, SEO, paid search (Google Ads, Bing, etc.), and social media (organic and paid) and anywhere our company and related brands may appear online.
• Manage resources — you'll be the leader of a team responsible for digital channels, tasked with managing or delegating task and rout eownership to in-house resources, as well as freelance and outside agency partners.
• Lead AI-driven initiatives — oversee AI and GEO-targeted marketing strategies, including emerging AI search platforms and content optimization.
• Align digital messaging — ensure our online presence and creative assets reflect company strategy, positioning, and tone.
• Implement & maintain tracking — ensure end-to-end analytics, attribution, and reporting are accurate and actionable.
• Collaborate cross-functionally — work closely with leadership, design, sales, and content teams to align campaigns with business goals.
• Stay ahead of trends — proactively identify opportunities in AI, automation, and search technologies to strengthen MedPro’s competitive edge.

Benefits

• Growing company with a strong mission in healthcare compliance.
• Opportunity to shape the future of our digital marketing and AI initiatives.
• Supportive, entrepreneurial environment that values innovation and execution.
• Comprehensive benefits package including health, dental, and vision insurance, paid time off, and more.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed