Digital Marketing Intern

Qode Media • Toronto, ON

4d • Onsite

About The Position

Seeking a student for an in-person internship. This role involves managing digital marketing strategies for clients, including Google Search Engine Optimization, Google Paid Ads, and Meta Ads management. The intern will also be responsible for data analysis, keyword research, display advertising tactics, and monitoring industry changes. The position requires a proactive approach to campaign optimization and user acquisition/retention.

Requirements

• Full-time Student Status at a Canadian Public University or College
• Canadian Citizen, Resident or Refugee Status
• Willing to come to our office at Yonge Street & Sheppard Ave During Working Hours
• Preferably doing a Bachelor’s degree in a related field ( e.g., Business Management, Commerce, Marketing, Internet Marketing, Management Information Systems)
• Experience or interest in Google Ads or Facebook Paid Ads
• Understanding of website traffic and data metrics analysis
• Google Analytics and Paid Ads interest
• Data-driven performance optimization methodologies
• Knowledge of Excel or Google Sheets knowledge
• User Interface usability and marketability study

Responsibilities

• Google Search Engine Optimization Strategy
• Google Paid Ads Management
• Meta Ads Management
• Search Data Analysis
• Keyword Research and Metadata Copywriting
• Execute display advertising tactics, including keyword research and expansion, ad creation, campaign performance tracking, and audience/placement analysis/recommendations
• Continually evaluate and improve the effectiveness of campaigns through bid management, keyword analysis, and geo-targeting
• Perform best practices for departmental procedures that facilitate workflow, intra- and inter-departmental communication, tracking and reporting of Web Analyst daily activities; contribute to the development and improvement of processes that support the alignment of quality, scalability, and capacity of the team
• Monitoring industry changes and benchmarking against online competitors
• Establishing a continuous improvement process
• Designing, directing, and monitoring solutions to acquire and retain users
• Website Content Planning

Benefits

• Daily Morning Mindfulness Meditation
• Leadership development program
• On-demand online learning
• Educational Assistance Program
• Lunch & Learns
• Social Events throughout the year, including company retreats, summer BBQs, Halloween costume parties, and holiday parties
• Opportunity to give back to the community through our charity programs

What This Job Offers

• Job Type: Full-time
• Career Level: Intern