Digital Marketing Director

Gamma Media Holdings • Los Angeles, CA

23h

About The Position

The Digital Marketing Director will lead the execution of digital marketing campaigns across artist releases, bringing a structured, performance-driven approach to campaign planning and delivery. This role is both strategic and hands-on. The ideal candidate comes from a digital or creative agency environment and has experience building and executing campaigns from concept through delivery. This person will work closely with the Senior Director of Marketing, artists, and internal teams to drive campaign performance across platforms. This role requires a high level of ownership and the ability to operate independently, bringing organization, clarity, and consistency to campaign execution in a fast-paced environment.

Requirements

• Minimum of 5 years of experience in digital marketing, preferably within a digital, creative, or media agency.
• Demonstrated experience in executing end-to-end campaigns across digital platforms.
• Strong understanding of social media, content distribution, and digital performance metrics.
• Experience managing multiple campaigns simultaneously in a fast-paced environment.
• Comfortable working directly with clients, talent, or high-profile stakeholders.
• Strong organizational, communication, and problem-solving skills.

Nice To Haves

• Agency mindset, with a structured, deadline-driven, and execution-focused approach to their work.
• Comfortable operating both strategically and hands-on, with a proactive and resourceful attitude and a strong sense of ownership.
• Able to bring order and process to a fast-moving environment.
• Strong understanding of digital culture and content trends.

Responsibilities

• Developing and executing digital marketing campaigns across releases, including planning, timelines, asset coordination, and rollout.
• Translating marketing objectives into structured, executable campaign plans and managing campaigns from start to finish, ensuring timely delivery and alignment among stakeholders.
• Leading execution across digital platforms, including TikTok, Instagram, YouTube, and emerging channels.
• Developing strategies for content distribution, audience engagement, and growth, while monitoring campaign performance and optimizing in real time using data and platform insights.
• Working directly with artists, managers, and internal teams to align on campaign direction and execution.
• Managing expectations, maintaining clear communication, and balancing creative input with structured execution.
• Coordinating with external agencies, vendors, and creative partners, managing deliverables, timelines, and accountability, and ensuring a high standard of execution across all campaign components.
• Developing and overseeing creator strategies across platforms, identifying and activating opportunities across digital communities and networks, and ensuring execution across multiple channels to maximize reach and engagement.
• Contributing to establishing clear workflows, improving cross-team coordination, and bringing consistency and efficiency to digital marketing efforts.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed