Digital Marketing Coordinator

BrigitNew York, NY
$55,000 - $65,000

About The Position

Brigit is a holistic financial health company dedicated to helping everyday Americans build a brighter financial future. We offer transparent, fair, and simple financial products designed to benefit our members. We are seeking a motivated individual to join our growing team, especially if you value autonomy, ownership, and making a meaningful impact. Brigit has received recognition for its innovative work, including accolades from Built In, Fast Company, Business Insider, and Forbes. This role offers an excellent opportunity to learn the intricacies of digital marketing and customer acquisition within a high-growth environment. As a Digital Marketing Coordinator, you will work closely with our User Acquisition team, providing support and project management to enhance customer growth and acquisition strategies. You will play a key role in building, developing, and leading paid digital marketing programs at both strategic and tactical levels. This position is ideal for recent graduates eager to thrive in dynamic situations, embrace challenges, and accelerate their growth marketing careers.

Requirements

  • Completing or having completed a bachelor’s degree from a leading institution.
  • Expert familiarity with large social platforms (TikTok, Facebook, Instagram, Snap, and X).
  • Active social media user, specifically on TikTok.
  • Ability to drive end-to-end projects with little guidance or supervision.
  • Resourceful and willing to take on any task.
  • Strong written and oral communication skills.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint) or Google equivalents.

Nice To Haves

  • Adobe Creative Suite skills.
  • Graphic design skills.

Responsibilities

  • Work alongside the growth and marketing teams to solve pressing user acquisition challenges.
  • Support ad content development by collaborating with agencies and influencers to create compelling ad content for core and emerging channels.
  • Coordinate, develop, and launch new paid advertising campaigns across various marketing channels.
  • Work cross-functionally within the marketing organization to drive user acquisition initiatives.
  • Gain experience across the entire marketing funnel, from campaign setup, reporting, and optimizations to managing the customer journey.
  • Help shape key business decisions to drive new customer acquisition.
  • Assist with the development of customer and influencer relationships.

Benefits

  • Medical, dental, and vision insurance
  • Flexible PTO Policy
  • 401k plan
  • Paid Parental Leave
  • Physical and mental wellbeing benefits including Wellhub for access to virtual workouts and discounted gym memberships, and Headspace for covered virtual therapy sessions and unlimited on demand health support
  • Monthly reimbursements for wifi and cell phone bills
  • Annual reimbursement for Learning & Development
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