Digital Marketing Coordinator - US Company (Remote)

GVO Partners

7d•Remote

About The Position

GVO Partners is seeking an experienced Digital Marketing Coordinator to manage the hands-on execution of digital marketing initiatives across its portfolio of brands. This role involves coordinating websites, landing pages, campaign tracking, reporting, SEO activities, digital assets, and ensuring campaign quality assurance. The coordinator will help establish consistent systems across multiple brands, ensuring that campaigns, forms, booking links, tracking, and lead-routing processes function correctly. This is a practical, hands-on position focused on coordinating projects, testing campaigns, maintaining reports, and developing repeatable digital marketing processes. The role requires collaboration with the Director of Marketing, Paid Ads Specialist, Marketing Operations Manager, CRM/GoHighLevel Specialist, sales team, and individual practice teams. While not expected to own every specialist channel, a comprehensive understanding of how paid media, websites, tracking, CRM systems, SEO, and reporting integrate is essential.

Requirements

At least 2 years of digital marketing experience.
Experience coordinating digital marketing activity across multiple brands, locations, or accounts.
Experience working with websites, landing pages, forms, and campaign tracking.
Working knowledge of Meta Ads and Google Ads.
Experience managing digital marketing projects and competing priorities.
Experience producing campaign reports and analyzing performance.
Experience testing links, forms, tracking, and lead-routing processes.
The ability to troubleshoot basic website, campaign, and tracking issues.
Strong attention to detail.
Strong organizational and project-management skills.
Strong written communication skills.
Confidence working with spreadsheets and reporting tools.
The ability to work independently and take ownership of deliverables.
The ability to work remotely with a US-based team.
Availability for regular overlap with US Eastern Time.

Nice To Haves

WordPress or another website content management system.
GoHighLevel or another CRM and marketing automation platform.
Google Analytics.
Google Tag Manager.
Google Search Console.
UTM parameters, pixels, and conversion tracking.
On-page and local SEO.
Google Business Profile management.
Canva or digital asset coordination.
Experience in healthcare, aesthetics, wellness, dental, or another lead-generation business.
Coordinating remote teams, agencies, or external vendors.
Experience helping an organization bring digital marketing activity in-house.

Responsibilities

Coordinate digital marketing activity across multiple GVO practices and brands.
Manage the day-to-day delivery of digital marketing projects and priorities.
Help prioritize digital marketing requests across multiple practices.
Coordinate with internal stakeholders, agencies, vendors, and practice teams.
Support the transition of digital marketing activity from external agencies to the internal team.
Identify gaps in digital marketing systems, tracking, ownership, and execution.
Oversee website edits, landing-page updates, and campaign-page launches.
Review and test forms, booking links, campaign links, and lead-routing processes.
Coordinate quality assurance before paid and organic campaigns go live.
Troubleshoot basic website, campaign, and tracking issues.
Organize campaign-launch checklists and quality-control procedures.
Ensure tracking, UTM parameters, pixels, and conversion events are implemented correctly.
Maintain digital marketing reporting across brands and locations.
Monitor campaign and website performance, highlighting issues and opportunities.
Work with the Paid Ads Specialist to support campaign launches, reporting, and optimization.
Coordinate with the CRM/GoHighLevel Specialist to ensure leads are captured and routed correctly.
Maintain consistent reporting processes across the portfolio.
Support basic on-page SEO updates, including page titles, meta descriptions, and content changes.
Coordinate local SEO activity and Google Business Profile updates.
Maintain inventories of websites, landing pages, advertising accounts, and digital assets.
Maintain documentation covering platform ownership, user access, and account permissions.
Document repeatable digital marketing processes and standard operating procedures.