Digital Experience Intern
About The Position
Hey Students! Are you excited about digital marketing and data analytics? Become a Digital Experience Intern at Royal Credit Union! In this role, you’ll assist with digital marketing initiatives, optimize our website, and enhance our chatbot's knowledge base. Gain hands-on experience with tools like Google Analytics, Moz Pro, and more while making a real impact on our digital presence. Join us and start shaping the future of digital experiences today! All applicants must be located in the Chippewa Valley Area & include a resume, cover letter, transcript and their anticipated graduation date when applying. If selected for the internship, you must be able to commit to the full 12 months and be enrolled at a university or technical college throughout the length of the internship. Must be able to work onsite at the Royal Credit Union Corporate Center in Eau Claire, WI, throughout the school year and during breaks. Why Royal? Member and Community Focused: We are dedicated to making a positive impact on our Members and the communities we serve, going beyond financial services to enrich lives and foster growth. Supportive Environment: Join a collaborative, values-driven workplace that is always evolving. We support each other and work together to achieve our goals. Professional Growth: We offer numerous opportunities for training and advancement, helping you continuously develop and advance your skills. Empowerment: We empower our team members to make decisions and drive initiatives that help our Members achieve their financial goals. Your ideas and contributions are valued and encouraged. Community Involvement: Engage with your local community through various initiatives and events, making a tangible difference where you live and work. Be part of something bigger. What You’ll Do:The Digital Experience intern will provide overall support to the Digital Experience team by assisting with data analytics, website optimization, and communication management.
Requirements
- Enrolled at a University throughout the length of the internship, pursuing a degree in Marketing, Digital Marketing Technology, Information Communication Technology, or other related field
- Proficient in analytics and reporting software (Google Analytics, Tag Manager, Optimize), SEO principles, HTML, CSS, and enterprise technology (CRMs, Marketing Automation).
- Strong analytical and critical thinking skills, with the ability to work efficiently in high-volume environments with multiple deadlines and changing priorities.
- Excellent organizational, interpersonal, and written communication skills, with the ability to work independently and a strong work ethic.
- Willingness to learn new technologies, use digital solutions, and share experiences with the team, with a basic understanding of Microsoft Office and relevant coursework in Digital Marketing, Marketing Analytics, and SEO.
Nice To Haves
- Experience working/volunteering/participating on a team or club while balancing schoolwork
Responsibilities
- Coordinate and report on digital marketing initiatives (Google AdWords, Social Media, Online & Mobile banking) and optimize the website using Google Analytics, Tag Manager, and Optimize.
- Analyze data to improve chatbot interactions and expand its knowledge base by adding frequently asked questions.
- Enhance website SEO using tools like Moz Pro, Site Improve, and Google Search Console, and assist with email communications and drip campaigns.
- Conduct marketing research, including keyword research, and assist in creating and maintaining Member Journey Maps.
- Provide digital support to the Digital Experience team, meet performance goals, and comply with the Bank Secrecy Act.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Part-time
Career Level
Intern
Education Level
No Education Listed
