Digital Engagement & Strategy Coordinator, Women's Basketball

Duke CareersDurham, NC
$45,661 - $73,140

About The Position

Duke Women's Basketball seeks a creative, energetic, and detail-oriented Digital Engagement and Strategy Coordinator to support the program's digital presence through content creation, social media, and storytelling. This position will serve as the primary day-to-day manager of the program's digital platforms, leading social media strategy and execution while helping drive audience growth, fan engagement, and brand development.

Requirements

  • Excellent written and oral skills
  • Demonstrated independent working, decision-making, and project leadership experience
  • Proven effective management of multiple related areas
  • Demonstrated sound organizational, coordinating, and personal interface skills
  • Ability to learn quickly and communicate effectively
  • Excellent organizational ability and attention to detail
  • Bachelor's degree in a related field
  • One year related experience in advertising, marketing, media, promotions or public relations, or equivalent combination of relevant education and/or experience.

Responsibilities

  • Assist in the day-to-day management of Duke Women's Basketball social media accounts.
  • Schedule, publish, and monitor content across all digital platforms.
  • Support game day and event day social media coverage.
  • Maintain content calendars and ensure timely execution of digital campaigns.
  • Capture and create photo, video, and short-form content at practices, games, community events, and program activities.
  • Assist in producing content that highlights student-athletes, coaches, alumni, and program culture.
  • Edit content for social media, website, email, and promotional use.
  • Identify creative storytelling opportunities throughout the season and offseason.
  • Monitor social media trends and recommend new content ideas.
  • Assist with fan engagement initiatives and interactive content.
  • Help strengthen the program's digital community through consistent and engaging storytelling.
  • Work closely with communications, marketing, recruiting, creative services, and external relations staff.
  • Support digital campaigns tied to ticket sales, special events, fundraising initiatives, and community engagement efforts.
  • Assist with other content and creative projects as assigned.

Benefits

  • Comprehensive and competitive medical and dental care programs
  • Generous retirement benefits
  • Wide array of family-friendly and cultural programs
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service