Digital Customer Success Specialist

Cisco • Rtp, NC

4d

About The Position

The Digital Customer Success Specialist will drive the planning, execution, measurement, and optimization of product adoption and value-realization campaigns for Cisco customers. The role manages customer lifecycle campaigns from strategy through reporting, coordinating timelines, resources, and cross-functional teams to support adoption, engagement, time-to-value, growth, renewal risk reduction, and renewals. Campaigns are expected to launch on time and within budget, achieve or exceed defined objectives, demonstrate return on investment, and improve continuously.

The position is part of Cisco’s Digital Customer Experience (DCX) team, which designs, builds, manages, and optimizes digital customer lifecycle journeys across Networking, Data Center, and Security portfolios. The team uses AI-driven insights, agentic orchestration, and personalized digital engagement across channels such as email, in-product experiences, virtual events, communities, social, and guided resources. The role works with internal partners across product marketing and management, content, brand and creative, web, channel, CX programs, partners, and sales to deliver consistent, measurable global and regional campaigns.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• At least four years of experience managing integrated marketing campaigns from inception to completion.
• At least four years of experience managing marketing project timelines, email campaigns, and virtual customer events.
• Demonstrated proficiency with marketing analytics and automation platforms, such as Salesforce, SFMC, Eloqua, Adobe, Google Analytics, Webex, project management tools, Tableau, and AI assistants.
• Experience managing marketing campaigns with a global or multi-regional scope.

Responsibilities

• Manage customer lifecycle adoption campaigns from initial strategy and planning through execution, measurement, and reporting.
• Coordinate campaign timelines, resources, and collaboration across teams.
• Manage multiple campaigns simultaneously and guide cross-functional teams to deliver work on time and to a high standard.
• Drive product adoption, customer engagement, value realization, growth, time-to-value, renewal risk reduction, and renewals.
• Use marketing analytics and automation platforms to track performance and optimize campaigns.
• Measure campaign outcomes against goals such as reach, engagement, adoption scores, and renewals, and demonstrate return on investment.
• Contribute to continuous improvement in campaign processes and performance.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) plan with Cisco matching contribution
• Paid parental leave
• Short- and long-term disability coverage
• Basic life insurance
• Paid holidays and a floating holiday for non-exempt employees
• Paid day off for an employee's birthday
• Paid year-end holiday shutdown
• Paid personal wellness days
• Paid vacation or flexible vacation time off, depending on employee classification
• Paid sick time
• Additional paid time away may be requested for critical or emergency family issues
• Optional paid volunteer days
• Annual bonuses for eligible non-sales roles
• Potential grants of Cisco restricted stock units, subject to eligibility and vesting conditions

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level