Digital Content Designer (Motion & UI)
About The Position
The Digital Content Designer (Motion & UI) develops and delivers consumer-facing creative content for P&G Personal Health Care brands across Paid, Earned, Shared, and Owned channels. Reporting to the Creative Director, the role transforms raw content into polished digital assets for digital commerce, social, .com, and other digital experiences. It is a hands-on execution role focused on animation, video editing, UI design, and content adaptation in a fast-paced, entrepreneurial environment. The designer edits influencer footage into channel-specific cutdowns, animates visuals for OLV and iMedia, designs experiences for .com and CRM, and adapts creative across digital touchpoints. The role also uses AI tools to generate, extend, and adapt visual assets, and helps develop workflows and adaptation systems that enable efficient creative production at scale. It includes capturing photography and video for brand and campaign needs, designing intuitive digital experiences across web, app, CRM, and digital commerce, and collaborating with internal teams and agency partners from brainstorm through delivery. Creative must be delivered on time, on brand, and production-ready, with iteration informed by in-market results. The position follows a hybrid schedule in the Mason, Ohio office.
Requirements
- Bachelor's degree in Digital Design, Motion Design, Animation, UX/UI Design, Communication Design, or a related field.
- A portfolio demonstrating design mastery in digital design, including creative excellence, storytelling, problem-solving, and technical mastery; a case study demonstrating design process is essential.
- Experience in creative execution, motion design, video editing, UX/UI, or digital design roles.
- Strong animation and video editing skills, including experience with After Effects and Premiere Pro and fluency in other Adobe Creative Suite products such as Photoshop and Illustrator.
- Strong UI design skills and proven experience designing for web, app, email, or digital commerce environments.
- Advanced Figma skills, including components and design systems for content adaptation at scale.
- Photography and videography skills, comfort behind the camera, and understanding of lighting fundamentals.
- Working knowledge of Adobe Firefly and curiosity about AI's effect on creative production.
- Experience creating external-facing digital content across a combination of Paid, Earned, Shared, or Owned channels.
- Familiarity with brand guidelines and executing within established creative frameworks.
- Experience collaborating with creative leads, marketers, developers, and agencies to deliver finished assets.
- Strong attention to detail and ability to produce polished creative as well as work quickly and scrappily when needed.
- Comfort producing work in a fast-paced, high-output environment.
- Openness to feedback and ability to incorporate input quickly and constructively.
- Ability to work a hybrid schedule in the Mason, Ohio office.
Nice To Haves
- Experience with Figma Weave, Figma Motion, or other emerging AI-native design and motion tools.
- Familiarity with developer handoff practices for web and app builds.
- Prior experience adapting influencer or creator content at scale.
- Demonstrated success leading brand social campaigns from idea to activation.
Responsibilities
- Design, animate, and edit motion and video content for OLV, iMedia, and social, using platform tools and professional tools.
- Cut down and adapt influencer and UGC content into formats, aspect ratios, and durations tailored to each channel.
- Create original animated visuals that elevate brand creative expression.
- Use AI tools to generate, extend, and adapt visual assets efficiently.
- Help build and refine workflows that accelerate creative production, iteration, and scaling.
- Build and maintain systems for adapting campaigns and content calendars into consistent assets across digital touchpoints.
- Produce, resize, and reformat creative across platforms and audiences while maintaining quality and brand consistency.
- Capture photography and videography for brand and campaign needs, including on-location, in-office, agile-shoot, and on-device iPhone capture.
- Apply composition, lighting, and storytelling skills to original capture and post-production.
- Design on-brand experiences for .com, CRM journeys, digital commerce tiles, and web and app experiences.
- Create experiences that support the full funnel, from awareness through conversion.
- Partner with multifunctional teams to ensure designs are executed with fidelity.
- Support end-to-end creative production from brainstorm through final delivery, collaborating with internal teams and agency partners.
- Ensure creative assets are delivered on time, on brand, and production-ready.
- Iterate on creative based on in-market results in partnership with the media and communications team.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
