Digital Content & Customer Engagement Manager - Pittsburgh, PA

Military Spouse Corporate Career NetworkPittsburgh, PA
Hybrid

About The Position

This role develops and executes customer-focused communications and digital content to support the customer journey across the Americas. It involves partnering with business units and commercial teams to identify customer stories, product successes, trade show opportunities, and market-relevant topics, then activating them through on-brand content across owned and social channels. The position supports proactive communication by turning business priorities into measurable content programs that strengthen customer engagement, improve regional visibility, and support business growth. It also contributes to internal communications by translating business priorities, achievements, and organizational updates into clear and engaging employee communications. The role requires the ability to manage competing requests, coordinate input from commercial and communications stakeholders, and adapt stories for various customer-facing touchpoints. Creativity, strong project management, and data-informed decision-making are essential to improve reach, engagement, content quality, and customer relevance, while sensitive topics are escalated to the Strategic Communications Manager.

Requirements

  • Bachelor's Degree in Communications, Marketing, Journalism, Business Administration or a closely related field.
  • 3-5 years of relevant experience.
  • Ability to develop clear, on-brand written, visual, and multimedia content for digital, social, and owned channels.
  • Ability to partner with business units and commercial teams to identify customer stories, product/application successes, trade show opportunities, and market-relevant topics.
  • Ability to manage regional social media activation, including content calendars, publishing coordination, audience targeting, employee advocacy support, and performance monitoring.
  • Ability to develop clear and engaging internal communications content that helps employees understand business priorities, organizational updates, and company achievements.
  • Ability to use content, social media, and customer journey analytics to evaluate performance and recommend improvements.

Nice To Haves

  • Experience with creativity, strong project management, and data-informed decision-making.

Responsibilities

  • Develops and executes customer-focused communications and digital content that support the customer journey across the Americas.
  • Partners with business units and commercial teams to identify customer stories, product and application successes, trade show opportunities, and market-relevant topics.
  • Activates identified topics through clear, on-brand content across owned and social channels.
  • Supports proactive communication by turning business priorities into measurable content programs.
  • Manages editorial planning, regional social media activation, digital content coordination, and performance reporting.
  • Aligns local execution with LANXESS brand and messaging standards.
  • Contributes to internal communications activities, helping translate business priorities, achievements, and organizational updates into clear and engaging employee communications.
  • Manages competing requests and coordinates input from commercial and communications stakeholders.
  • Adapts stories for social media, web, owned channels, trade shows, and other customer-facing touchpoints.
  • Uses content, social media, and customer journey analytics to evaluate performance and recommend improvements.
  • Escalates sensitive, reputational, or media-related topics to the Strategic Communications Manager.

Benefits

  • Competitive compensation packages
  • Global bonus program
  • Retirement plans
  • Health programs
  • Life insurance
  • Medical care
  • Flexible working arrangements
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