Digital Content Creator

Planned Parenthood of Northern New England • Portland, ME

3d • $48,847 - $52,865 • Hybrid

About The Position

The Digital Content Creator helps bring PPNNE’s voice to life by creating engaging, high-impact content for our social media channels - especially for younger audiences. This role creates and appears in content across various PPNNE locations, helping connect people to care, services, and accurate sexual health information. The DCC plans and launches both organic and paid campaigns, tracks performance, and stays current on social trends and best practices. This position also plays a key role in building our online community, advancing patient access, education, and retention, encouraging donations and advocacy, all in support of PPNNE’s mission to provide accessible, high-quality, patient-centered healthcare.

Requirements

• Minimum of 2 years of experience creating social media content for brands and representing them online.
• Comfortable being the face and voice of our channel, including featuring yourself in videos and posts across all media platforms.
• Comfortable discussing on camera the full range of services PPNNE offers.
• Deep understanding of how to engage 18 to 24-year-olds online, as well as understanding of audience segmentation to reach donors and supporters.
• Proficient in video production, photo editing, as well as in creating reels, stories, and posts across multiple platforms.
• Experience using Canva and the Adobe Creative Suite.
• Excellent copywriting abilities and communication skills necessary.
• Ability to think creatively and work collaboratively as part of a team.
• Strong time management skills with the ability to multitask.
• Ability to travel frequently to PPNNE health centers and administrative locations across ME, NH, and VT to create content.

Responsibilities

• Be the voice & face of PPNNE on social media, creating and appearing in content that brings our work to life.
• Create fun, engaging content (videos, reels, posts, graphics, captions) tailored for platforms like TikTok, Instagram, YouTube, and more.
• Collaborate with teams across PPNNE to capture stories and film content at health centers and offices.
• Plan, design and launch paid social campaigns that help connect people to care, education, advocacy, and ways to get involved.
• Keep a monthly content calendar and post consistently across channels.
• Track what’s working and use insights to keep improving and growing our reach.

Benefits

• Paid time off (increases with tenure)
• Paid Holidays
• Medical, Dental & Vision Insurance
• PPNNE Funded Health Reimbursement Account to cover portion of medical deductible costs
• 403b retirement account and 2% employer match eligibility
• Employee Assistance Program (confidential counseling and resources)
• Employee referral bonuses
• Employer Paid Short Term Disability & Life Insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed