Temporary Digital Content Associate
About The Position
The Public Policy Institute of California (PPIC) is seeking a creative and energetic digital content manager on a temporary basis to cover a maternity leave. This role involves managing the organization's social media presence, creating engaging content, and tracking performance across various platforms. The digital content manager will be a key member of the digital team and communications group, implementing the social media content strategy to engage diverse audiences. The position reports to the director of digital strategy and is a hybrid role based in San Francisco or Sacramento. PPIC encourages applications from across California and offers flexibility with in-office requirements.
Requirements
- Bachelor’s degree or equivalent experience.
- 5 years of experience in digital content, social media, or communications
- Strong writing and editing skills
- Experience with social media analytics platforms (e.g., Sprout Social)
- Experience developing and editing graphics, charts/maps, and video.
- Experience with video production and editing software (e.g. Adobe Premiere Pro).
- Experience with design tools (e.g., Canva, Adobe Creative Suite)
- Proficiency with Microsoft Office Suite (Word and Excel), WordPress, and preferably interactive graphics software (e.g. Tableau, Infogram, DataWrapper).
- Ability to manage social media across multiple platforms.
- A solid understanding of brand management; excellent judgement required.
- Demonstrable project management experience.
- Proficiency in web and social media analytics.
- Ability to work independently in a fast-paced, deadline-driven environment
- Interest in California policy issues.
- Superior listening, written and oral communications skills. Strong editing skills.
- Adept at building relationships with diverse groups of colleagues across the institute.
- Able to take initiative, maintain focus, and work independently to manage multiple deliverables and timelines. A problem-solver who is proactive, motivated, and well-organized with keen attention to detail.
Nice To Haves
- Working experience in a research organization or a nonpartisan media organization a plus.
Responsibilities
- Manage day-to-day activity across PPIC’s social media channels (Twitter/X, LinkedIn, Facebook, Instagram), maintaining a consistent, engaging voice.
- Monitor news, California policy developments, and PPIC’s media mentions to identify timely opportunities for relevant, real-time content.
- Collaborate with the digital team to plan, execute, and evaluate social media campaigns tied to major reports, events, and organizational priorities.
- Maintain and protect PPIC’s nonpartisan brand across multiple social media channels.
- Develop, create, and edit high-quality graphics and copy drawn from PPIC research for social media, crafted to engage PPIC’s target audiences (California policymakers, staff, journalists, and the broader California policy community).
- Choose images for use in published reports, ensuring visuals are high quality, relevant, and consistent with PPIC's style and brand.
- Shoot and edit high quality short-form social video that promotes PPIC research.
- Monitor key metrics across social media to track the impact of digital content and campaigns.
- Track and report out on metrics for social campaigns tied to major reports, events, and organizational priorities.
- Stay current with digital trends, emerging platforms, and content best practices, and monitor the digital activities of peer organizations for ideas and benchmarking.
Benefits
- Medical insurance for employee and dependents
- Dental insurance for employee and dependents
- Vision insurance for employee and dependents
- Retirement plan contribution (9% of salary)
- 14 paid holidays
- 28 days of PTO annually (PTO balance increases with tenure)
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
