Digital Channels Specialist - Limited Term (3-6 months)

Blue Meridian PartnersNew York, NY
Hybrid

About The Position

Blue Meridian Partners is a pioneering philanthropic model dedicated to finding and funding scalable solutions to address economic mobility limitations and poverty among America's young people and families. They employ an innovative investor mindset, backed by a decades-long track record, to pursue upward economic mobility. By pooling resources, Blue Meridian Partners unlocks substantial philanthropic capital for effective and efficient investments. Their performance-based investing approach guides strategic, long-term investments across multiple portfolios, aiming to boost economic mobility from cradle to career through nationwide and place-based strategies. They identify visionary social sector leaders, providing flexible, upfront capital to help them expand their reach, influence, and impact. Blue Meridian is committed to continuous learning, exploration, and new collaborations to create lasting impact at scale. The Digital Channels Specialist reports to the Director, Corporate Communications and collaborates with the Executive Office, Marketing, and Portfolio Strategy & Management teams. This role focuses on website development/design, creating content for Blue Meridian Partners’ digital properties (website and social media), conducting digital analytics reporting, managing news and social media monitoring, and leading website content input. Additionally, the specialist supports Corporate Communications in risk and reputation management, crisis management, and provides relationship management support for ongoing communications activities with Blue Meridian investees.

Requirements

  • Aligned with Blue Meridian’s mission and core values.
  • At least 4+ years of professional experience in a digital communication supporting role and a bachelor’s degree or equivalent experience.
  • Excellent oral and written communications skills, specifically across virtual platforms, an ability to understand Blue Meridian's voice and apply it in practice depending on the audience, how to use it in practice and translate it depending on audience.
  • Sound judgment, ability to use discretion and keep matters confidential, listen well, and be objective.
  • Strong project management skills, ability to adapt to the changing needs of a fast-paced organization while remaining focused on a project’s goals and deadlines.
  • Excellent organizational skills, strong attention to detail, ability to manage and prioritize multiple tasks.
  • Demonstrate knowledge of social media channels and best practices.
  • Outstanding interpersonal skills with a professional and genial demeanor, and the ability to work with people with different backgrounds and experiences.
  • Strong computer skills, with extensive knowledge of Microsoft Outlook, Word, Excel, PowerPoint and SharePoint, and the ability to master new software quickly as well as experience working with Google Analytics 4.
  • Comfort level with working independently and as part of a collaborative team via a remote working structure, ability to participate in ongoing Zoom calls.

Nice To Haves

  • Asana and Meltwater (or similar media monitoring platform) experience preferred.

Responsibilities

  • Manage daily activity of Blue Meridian’s digital channels (website, social media and other assets), crafting content and social media posts to maintain and protect Blue Meridian’s brand and serve its communication goals.
  • Leverage software platform(s) to monitor news and social media content and activity related to Blue Meridian Partners, its portfolios, its partners, and its investees -- as well as relevant sector, national/regional and other trends on a daily basis; and then produce regular reports for internal use and knowledge and determine priority content to share externally.
  • Leverage consultants and data in Google Analytics to produce cross-channel digital analytics reports, and support deep-dive data collection, dissemination, and metric based recommendations surrounding public-facing communications in support of Blue Meridian’s communications and reputation management needs.
  • Support Blue Meridian’s e-newsletter(s) creation and distribution by overseeing production of digital components including suggesting template/layout options that suit newsletter content, sourcing stock photos, leading content entry and testing in Mailchimp, and reporting on post analysis; maintain Blue Meridian’s email subscriber list.
  • Liaise and coordinate with Blue Meridian’s website development consultant and other digital consultants, including communicating with their project manager to create weekly meeting agendas, submitting tickets to initiate collaborations or address issues as they arise, and supporting annual contract renewal, and serve as project lead ad hoc.
  • Write and edit content for the Blue Meridian website – including but not limited to bios for Blue Meridian staff, news summaries, and investee descriptions – social media channels, and other digital platforms as needed.
  • Conduct daily CMS content entry across websites, manage content entry request form in Asana.
  • Proofread and edit a variety of content as needed.
  • Manage subscriptions and organization-wide logins documentation.
  • Support photo collateral creation – manage photoshoots, stock image purchases, and more.
  • Support additional communications workstreams as needed, including but not limited to additional digital and writing needs and visual identity guidance for staff.

Benefits

  • Medical, dental and vision coverage with minimal employee contribution
  • Paid time off including vacation/personal days, paid holidays, half-day summer Fridays, and week-long office closures in the summer and winter
  • Hybrid work arrangement
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