Digital Campaigns, Policy Advocacy

Anthropic•San Francisco, WA

3d•Hybrid

About The Position

Anthropic's mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role We're hiring a strategist to join the Policy Campaigns team within Anthropic's Public Policy team. The Policy Campaigns team turns the company's policy priorities into active campaigns: research and polling, messaging, coalitions, paid media, and external execution. We're hiring a strategist to develop and execute paid media campaign strategy, manage agencies, and measure the success of our advocacy campaigns in the US and in priority markets abroad. This is a strategy and program management role. You'll decide what a campaign needs to accomplish, who needs to hear from us, which messages and tactics will move them, and then implement accordingly. Anthropic works on many policy issues at once, across many markets, and you'll need to understand the full set of issues and find the right cross-cutting approaches to advance our goals. You'll direct the agencies that produce and place the work, and bring Policy, Communications, Marketing, Public Affairs, and Legal to agreement on tight legislative timelines. The role also carries a substantial project management load. You'll run several campaigns at once, across time zones and agencies, and keep each one on schedule and on budget. You'll report to the Head of Policy Campaigns.

Requirements

Experience running digital content and paid media for a corporate affairs team, political campaign, advocacy organization, public affairs firm, or issue campaign, including owning a media budget
Experience managing creative and media-buying agencies, including briefs, scopes, budgets, and performance reviews
Experience running campaigns aimed at policymakers, key opinion formers, or other influential audiences
Experience managing several campaigns or projects at once, with multiple agencies and stakeholders in different time zones
Experience building campaign reporting in spreadsheets or dashboards

Nice To Haves

Experience managing state or federal legislative campaigns
Experience running campaigns inside a large organization or coalition with competing priorities
Working knowledge of AI safety and technology policy issues
Experience running campaigns in markets outside the US
Hands-on familiarity with ad platforms and targeting, such as Meta, LinkedIn, and programmatic buying

Responsibilities

Design paid and digital campaign strategies for legislative and policy goals, including objectives, audiences, messaging, tactics, phasing, and budget
Develop campaign messaging and tactics with the Campaigns team, executives, Public Affairs, and Communications, and make sure paid media carries the core message
Spot where a campaign could conflict with Anthropic's other policy, commercial, or international priorities, and resolve those tensions before launch
Direct creative and media-buying agencies: set strategy and briefs, scopes and budgets, hold timelines, and hold the work to a high standard
Run several campaigns at once across time zones and agencies: own the timelines, workplans, budgets, and status reporting, and keep partners in the US and abroad aligned
Build rapid response capabilities with Policy, Marketing, Legal, and Communications so campaigns can respond quickly in changing environments
Set success measures before launch, report results plainly, and adjust strategy based on what works
Work cross-functionally to find the stories and moments that make policy arguments concrete for policymakers and opinion formers