Digital and Content Assistant

Pinchin in Canada • Barrie, ON

21h • Hybrid

About The Position

Pinchin is seeking a Digital and Content Assistant to join their Marketing team. This role involves designing and creating branded visual assets, formatting professional documents, supporting marketing initiatives with clear and engaging content, and assisting with video and motion graphics. The position also requires managing social media content calendars, coordinating content scheduling across various digital channels, and organizing digital assets. The ideal candidate will contribute creative ideas and work collaboratively with marketing and internal teams to ensure content accuracy and timely delivery.

Requirements

• Currently enrolled in or recently completed a diploma or degree in Graphic Design, Visual Communication, Multimedia Design, Marketing, or a related field.
• Strong foundation in graphic design and marketing principles, with a sharp eye for visual quality and detail.
• Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop); experience with Canva is required.
• Experience or working knowledge of video editing and animation tools, including Premiere Pro, After Effects, Biteable, and Vyond.
• Strong skills in the Microsoft Office Suite, especially Word, PowerPoint, and Excel.
• Ability to work confidently within brand guidelines while creatively adapting content for different formats and audiences.
• Highly organized, attentive to detail, and able to manage multiple tasks and deadlines.
• Comfortable coordinating content and maintaining a structured social media schedule.
• Strong collaboration skills and the ability to work effectively with multiple team members.
• Proactive, adaptable, and eager to learn and contribute in a professional environment.

Responsibilities

• Design and create branded visual assets and reusable templates including flyers, newsletters, banners, digital and print advertisements, social media graphics, and other marketing materials.
• Apply strong knowledge of graphic design principles such as typography, contrast, layout, colour theory, composition, and visual hierarchy to all materials.
• Develop, adapt, and maintain templates that follow Pinchin’s brand guidelines while supporting a variety of marketing and communication needs.
• Create and format professional documents and presentations using Microsoft Word, PowerPoint, and Excel, ensuring a high standard of visual consistency and clarity.
• Support marketing initiatives by helping present technical or complex content in a visually clear, interesting, and engaging way, using design and layout to improve understanding.
• Assist with video and motion content, including short-form videos, basic animations, and visual storytelling using tools such as Adobe Premiere Pro, After Effects, Biteable, and Vyond.
• Collect, organize, and prepare content (visual assets, photos, videos, and inputs from internal teams) for use across digital channels.
• Build, maintain, and support a social media content calendar, coordinating visuals, messaging, and timing with marketing priorities.
• Manage and coordinate content scheduling across LinkedIn, Instagram, Facebook, X (Twitter), YouTube, and the company website, ensuring content is presented in a strategic, visually engaging, and platform‑appropriate way.
• Work closely with marketing and internal team members to ensure content is accurate, aligned with objectives, and delivered on time.
• Organize and manage digital assets and files, maintaining version control and ensuring strong attention to detail.
• Contribute creative ideas and design concepts to support ongoing marketing and digital content initiatives.

Benefits

• Competitive compensation
• Extended group benefits (premium paid by company) with no waiting period
• Membership in internal Communities of Practice
• Casual dress code
• Profit share bonuses
• RRSP Matching Program
• Flexible workplace to support work life balance
• Various professional development and employee recognition programs
• Educational and professional membership dues reimbursement
• Employee Referral Bonus Program
• Corporate Discount Program

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree