Developer Personalization Specialist

Macy's • New York, NY

2d

About The Position

Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.
Job Overview
The Specialist, Developer Personalization plays a pivotal role, leveraging expertise to identify and deliver comprehensive marketing solutions. This role focuses on designing and implementing end-to-end personalization strategies, utilizing tools like Adobe Target to enhance site and app customer experiences.
The Specialist collaborates closely with cross-functional project teams and service providers to ensure seamless delivery of solutions aligned with Macy’s Digital objectives. They take ownership of the final technical product, ensuring it meets business goals and fulfills the overall vision. Additionally, the Specialist employs a range of software technologies, including developing new code, modifying existing code, configuring systems, and implementing packaged solutions.

Requirements

• Advanced SQL: Window functions, ETL processes, and database optimization.
• MarTech: Experience in Point to Point integration with Adobe, Google ecosystems. Other CRM systems like Salesforce /HubSpot is ok.
• AdTech: Familiarity with SSPs, DSPs, or Google Ad Manager API.
• Candidates with a Bachelor’s degree or equivalent work experience in a related field are encouraged to apply.
• Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.
• Able to work a flexible schedule based on department and company needs.

Responsibilities

• Data Architecture: Design and maintain SQL-based data models that aggregate fragmented data from Ad Servers (e.g., GAM), Adobe (RTCDP), Google Big Query and payment gateways.
• Operational Excellence: Lead the technical configuration of Sales Ops workflows, ensuring lead routing and attribution logic are airtight.
• AdTech Integration: Manage the "plumbing" between our product and our ad-buying/selling platforms, ensuring tracking pixels and API integrations are firing correctly.
• Strategic Reporting: Build automated dashboards that translate raw backend data into actionable revenue insights for the executive team.

Benefits

• Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
• Merchandise discounts
• Performance-based incentives
• Annual merit review
• Employee Assistance Program with mental health counseling and legal/financial advice
• Tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level