Developer GTM Strategy Manager

Cloudflare•San Francisco, CA
•Remote

About The Position

Cloudflare is looking for a Strategy Manager to join the Developer GTM Strategy & Incubation team. This person will help plan and execute high-priority GTM programs across Cloudflare, turning key market, events, and customer moments into coordinated engagement. The Developer GTM Strategy & Incubation function exists to evolve the way the Developer GTM team works, designing systems, processes, and GTM motions that accelerate consumption at Cloudflare. A core part of that work is helping teams operate with shared context, clear priorities, strong execution, and consistent follow-through across varying cross-functional teams in GTM. We're looking for someone with a strong background in strategy, business ops, or revenue ops. This is an ideal opportunity for someone who thrives in fast-paced environments, loves solving ambiguous problems, and can balance multiple priorities across cross-functional teams.

Requirements

  • 6+ years of experience working in roles like GTM strategy, business operations, chief of staff, strategic programs, consulting, or a similar cross-functional role.
  • Experience driving complex initiatives across Sales, Product, Marketing, Enablement, technical teams, and executive stakeholders.
  • Strong judgment and the ability to simplify ambiguity into a practical plan.
  • Excellent written and verbal communication skills, including the ability to turn leadership direction into clear narratives, operating plans, and stakeholder updates.
  • Strong program management skills, including ownership of timelines, work streams, dependencies, risks, readouts, and follow-through.
  • Experience planning or leading high-impact GTM programs such as SKOs, customer events, launches, enablement programs, leadership off-sites, or cross-functional planning cycles.
  • High ownership and strong bias for action. This person should be comfortable pushing work forward without perfect information and aligning teams without direct authority.
  • Strong business acumen and comfort using data to define success metrics, track impact, and make tradeoffs.
  • Curiosity about technical products, developer platforms, consumption-led GTM motions, and how Cloudflare brings new ideas to market.

Responsibilities

  • Translate priorities into plans: Partner with Developer GTM leadership to turn strategic priorities into clear work streams, owners, milestones, decisions, and success measures.
  • Partner across high-priority GTM programs: Own or co-own planning and execution for programs such as Cloudflare Connect, SKO, Build Week-style initiatives, innovation weeks, enablement programs, leadership off-sites, and cross-functional planning cycles.
  • Build cross-functional alignment: Act as connective tissue across Developer GTM, Product, Marketing, Sales, Enablement, Growth, Community, technical teams, and other partners. Keep teams aligned on goals, sequencing, messaging, tradeoffs, and follow-through.
  • Narrative Building: Translate priorities into clear internal narratives, leader talking points, field enablement, team-wide updates, and practical guidance that helps teams understand what is changing and how to act on it.
  • Support broader Strategy & Incubation work: Lead high-priority projects across Developer GTM, support team planning and process improvements, and incubate new motions until they are clear, measurable, and ready for durable ownership.

Benefits

  • Medical/Rx Insurance
  • Dental Insurance
  • Vision Insurance
  • Flexible Spending Accounts
  • Commuter Spending Accounts
  • Fertility & Family Forming Benefits
  • On-demand mental health support and Employee Assistance Program
  • Global Travel Medical Insurance
  • Short and Long Term Disability Insurance
  • Life & Accident Insurance
  • 401(k) Retirement Savings Plan
  • Employee Stock Participation Plan
  • Flexible paid time off covering vacation and sick leave
  • Leave programs, including parental, pregnancy health, medical, and bereavement leave
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