Developer Advocate, Growth

vaisalaoyj•Newland, NC

1d•Hybrid

About The Position

Vaisala is a global leader in measurement instruments and intelligence, dedicated to helping industries, nations, people, and the planet thrive. Recognized in TIME Magazine's World's Best Companies in Sustainable Growth 2026 study, Vaisala employs close to 2,500 experts from 62 nationalities worldwide. Vaisala Xweather, a division of Vaisala, specializes in providing APIs and developer tools that deliver real-time weather, lightning, and environmental intelligence. These tools are utilized by developers to create diverse applications, ranging from logistics systems and energy trading tools to outdoor safety platforms. The company's mission is to transform weather challenges into opportunities and enhance resilience against severe weather and climate change. This Developer Advocate, Growth role is a hybrid position based in Minneapolis, Minnesota. It is designed to bridge the gap between code and product adoption by focusing on building practical tools, sharing useful code, and actively engaging with the developer community. The role emphasizes creating technical content, demos, and tutorials to drive product growth, rather than traditional marketing. It is described as a "builder role" where the individual will ship code, tutorials, and experiments to facilitate the adoption of the Xweather platform, which includes Weather APIs, real-time lightning detection, environmental data streams, and various maps and visualization tools. The ultimate goal is to help developers effectively integrate weather intelligence, an increasingly crucial data layer, into modern software.

Requirements

Experience as a developer, technical marketer, or developer advocate
Ability to build small projects and code examples
Experience with APIs, SDKs, or developer platforms
Comfort creating technical tutorials and demos
Familiarity with developer communities (GitHub, Reddit, Dev.to, Hacker News)
Knowledge of developer growth metrics and analytics

Nice To Haves

Experience with mapping, geospatial tools, or data APIs
Experience from the weather industry
Experience creating technical videos

Responsibilities

Create code recipes, examples, and starter projects using the Xweather API and Maps product
Build demo apps that show real-world use cases for weather intelligence
Publish tutorials and walkthroughs that developers can actually follow
Create technical tutorials, demo videos, blog posts, and developer-focused guides
Publish content that developers would bookmark rather than scroll past
Focus on solving real problems developers face
Participate in developer communities such as GitHub, Reddit, Hacker News, and Dev.to
Answer questions and share examples, from a developer to developers
Build credibility by contributing useful content first
Track adoption and developer behavior across onboarding and docs
Run A/B tests on developer onboarding, docs, and landing pages
Work with product and marketing on CRO, analytics, and CRM integrations
Work closely with product and sales
Bring developer feedback back to the team
Help improve developer experience and onboarding