Design Director

Smosh • Los Angeles, CA

2d • $90,000 - $95,000

About The Position

Smosh is seeking a highly skilled, organized, and creatively fearless Design Director to lead the look, feel, and overall visual identity of the Smosh brand across all channels: Smosh, Smosh Pit, Smosh Games, Smosh Cast, and Smosh ALike. This role balances hands-on design work with creative direction and team management. You’ll guide a small but mighty design team, oversee everything from thumbnail production to live show branding, and collaborate directly with the executive team to ensure the Smosh universe continues to look as good as it is funny.

Requirements

• Creative Vision & Innovation – Set and maintain high visual, comedic and cohesive design choices that elevate the Smosh brand across platforms.
• Strong Management & Team Development Skills – Empower a small graphic team through clear communication, collaboration and fostering growth and skill development.
• Lead by Doing – Balance leadership with practical design work, stepping into Illustrator, Photoshop, or motion tools when necessary.
• Collaborative Instinct – Works closely with producers, directors, social, marketing, and post-production teams to ensure visual consistency and impact across all platforms.
• Strategic Vision – Develops creative direction for major events, channel rebrands, and long-term brand initiatives while aligning design output with business goals.
• Cross Functional Leadership – Partners effectively with Production, Marketing, Social, Membership, Live Events, and Commercial teams to align creative output with audience and business goals.

Responsibilities

• Lead creation of pitch decks, marketing assets, and internal presentations that reflect Smosh’s unique identity.
• Support the merchandise designer on product design for smosh.com merchandise by overseeing workload and development, and stepping in to execute design work when necessary.
• Design and direct concepts for tentpole events, live shows, and channel rebrands, including Smosh Games, Smosh Pit, and SmoshCast.
• Ensure consistent brand representation across YouTube channels, live shows, merch, and social content.
• Attend production kickoff and pre-production meetings to proactively identify graphic, branding, thumbnail, and social asset needs before production begins.
• Provide clear rationale for design decisions to executives while remaining open to collaboration and comedy-driven input.
• Manage Senior Graphic Designer, Graphic Designer, and Senior Motion Graphics Designer, ensuring alignment with team goals and brand vision.
• Conduct performance reviews, provide mentorship, and encourage ongoing skill development.
• Prioritize, delegate, and oversee all incoming graphic requests while maintaining project timelines.
• Step in to complete design tasks when workload or deadlines demand hands-on support.
• Create scalable templates, toolkits and workflows that improves consistency, efficiency and collaboration across cross functional teams.
• Partner with post-production to fulfill motion graphic requests or delegate to the motion team.
• Partner with producers, directors, social, and marketing teams to maintain visual consistency and meet project objectives.
• Lead thumbnail strategy across all channels, partnering with Social and Marketing to optimize packaging, audience engagement, creative testing, and performance.
• Ensure all assets are organized and accessible across departments.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed