Demand Planner

TireHub • Dunwoody, GA

10h • Onsite

About The Position

AT TIREHUB WE MOVE MORE THAN TIRES – WE MOVE BUSINESSES FORWARD, SUPPORT COMMUNITIES, AND HELP KEEP AMERICA ROLLING. AND BEHIND IT ALL? OUR PEOPLE. WE CALL THEM HUBBERS – BECAUSE THEY’RE AT THE CENTER OF EVERYTHING WE DO. FROM BEHIND THE WHEEL TO THE WAREHOUSE FLOOR, FROM CUSTOMER CALLS TO CORPORATE STRATEGY, EVERY HUBBER PLAYS A ROLE IN SOMETHING BIGGER THAN THEMSELVES. AND WE SHOW UP EVERY DAY READY TO SAY YES – TO CHALLENGES, TO EACH OTHER, AND TO GETTING IT DONE RIGHT. The Demand Planner at TireHub is responsible for developing accurate, data-driven demand forecasts that drive inventory availability, maintain serve levels, and optimize working capital across a tire distribution network. This role works cross-functionally with Sales, Category Management, Supply Planning, and Tire Logistics Centers, and Finance to develop a consensus-based demand plan through the S&OP process.

Requirements

• Bachelor’s degree in Supply Chain, Business, Finance, Analytics, or related field
• 7+ years of experience in demand planning, forecasting
• Strong analytical mindset with the ability to work with large, complex datasets at the SKU-location level.
• Advanced Excel skills (pivot tables, modeling, data analysis)
• Experience with forecasting or planning systems (SAP, Anaplan, Kinaxis, Blue Yonder, or similar).
• Deep understanding of demand variability, replenishment cycles, and distribution network dynamics.
• Familiarity with warehouse fulfillment metrics (fill rate, order cycle time, DC throughput) and how they connect to demand accuracy.
• Strong communication and stakeholder alignment skills across both operational and commercial functions.
• Ability to influence cross-functional partners, including warehouse and operations leaders, without direct authority.
• Comfortable operating in a fast-paced, high-SKU, multi-DC environment where speed and accuracy both matter.
• Demonstrated ability to effectively communicate across all levels of the organization, tailoring communication with ease to best connect with a target audience.

Nice To Haves

• Experience in distribution, retail, or consumer products preferred
• Experience with WMS or TMS data a plus

Responsibilities

• Develops and maintains SKU-location level demand forecasts across TireHub’s distribution full distribution network, including RDC’s and last-mile fulfillment nodes.
• Incorporates multiple demand drivers: Historical shipment and outbound order trends by DC and lane; Dealer buying patterns, order frequency, and purchase behavior; Seasonality (e.g., winter tire transitions, regional weather-driven demand increase); Promotional and pricing actions; Warehouse capacity and throughput constraints that may shape order fulfillment patterns.
• Generates a baseline (statistical) forecast and layer in business intelligence to produce consensus-adjusted plan.
• Continuously refine forecast models and SKU segmentation strategies (A/B/C classification, product lifecycle, regional variability, velocity tiers).
• Leads or actively supports the monthly Demand Review within the S&OP cycle.
• Collaborates with Sales and Category teams to capture field-level market intelligence and upcoming demand drivers.
• Facilitates alignment on: Unconstrained demand plan (true market demand, pre-supply constraints); Distribution network risks and inventory positioning opportunities; Key assumptions tied to dealer activity, seasonal transitions, and DC-level trends.
• Presents clear, data-backed insights and recommendations to cross-functional and senior leadership.
• Own forecast performance measurement and reporting, including: Weighted MAPE (wMAPE) at the SKU-DC level; Forecast Bias by product category, region, and distribution node; Forecast Value Add (FVA) to validate statistical vs. adjusted forecast performance.
• Performs root cause analysis on forecast errors, including: Demand variability driven by dealer ordering behavior; Inbound replenishment timing and warehouse receipt patterns; Promotional lifts and post-promotion demand troughs.
• Delivers actionable recommendations to reduce forecast volatility and improve fill rate outcomes.
• Partners with Supply Planning and DC Operations to translate the demand plan into replenishment strategies, inbound scheduling, and DC-level inventory targets.
• Aligns with Finance on demand assumptions supporting volume forecasts and working capital planning.
• Works closely with Sales to stay ahead of dealer trends, regional market shifts, and large account activity.
• Coordinate with Category Management on product lifecycle events: New product introductions and phase-in planning; Phase-outs, replacements, and end-of-life SKU management.
• Drives continuous improvement in demand planning processes, tools, and governance across distribution network.
• Standardizes forecasting best practices across regions and product categories.
• Supports implementation and enhancement of planning systems and inventory visibility tools.
• Builds scalable demand planning capabilities that support TireHub's growth across its warehouse distribution footprint.

Benefits

• Choose your day one benefits which include a no cost health insurance option
• TireHub funded Health Savings Account
• Additional benefit options including TireHub paid short/long term disability and life insurance benefits
• Paid vacation and holidays
• Parental leave programs
• Build your financial future with 401k including TireHub match
• Access to tire discounts, perks, and so much more!
• Enjoy access to the TireHub headquarters location in Ravinia Plaza including free parking, free gym, convenient restaurants, outdoor spaces, special events and more.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 251-500 employees