About The Position

We’re looking for a mid–senior level Demand Generation Marketer to own and scale our lead generation engine. This role will focus on building and running multi-channel campaigns that drive high-quality inbound leads and support revenue growth. You’ll be responsible for strategy, execution, and optimization across email, paid media, and other demand channels, working closely with sales and marketing leadership.

Requirements

  • 4–7+ years of experience in demand generation, growth marketing, or lead generation roles
  • Proven track record of running inbound-focused campaigns that drive measurable pipeline impact
  • Hands-on experience with email marketing, paid media, and digital campaign execution
  • Strong analytical skills with the ability to translate data into actionable insights
  • Experience working cross-functionally with sales and other marketing stakeholders
  • Comfortable owning projects end-to-end with minimal oversight

Responsibilities

  • Own the end-to-end demand generation strategy focused on inbound lead generation and pipeline growth
  • Plan, launch, and optimize multi-channel campaigns across email, newsletters, paid ads, and other digital channels
  • Build and manage email marketing programs, including campaigns, newsletters, and nurture sequences
  • Partner with sales to align on lead quality, funnel performance, and conversion goals
  • Manage campaign calendars, messaging, and audience segmentation to improve engagement and conversion
  • Analyze campaign performance, attribution, and funnel metrics; use insights to continuously improve results
  • Test and iterate on messaging, channels, and offers to increase lead volume and quality
  • Maintain and optimize marketing automation and CRM workflows related to lead capture and nurturing

Benefits

  • Equity - Everyone at Nitra is an owner. When the company wins, you win.
  • Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra.
  • Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
  • Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match.
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