About The Position

As a Quantitative Analytics Manager in the Performance Marketing Operations and Transformation team, you will design, implement, and optimize data-driven targeting strategies across owned advertising channels and email. You will build reusable audience and measurement assets that accelerate day-to-day execution while strengthening quality and consistency. You will help embed responsible artificial intelligence into marketing operations with strong governance, privacy, and traceability. You will work in a collaborative environment where your analyses translate directly into improved campaign outcomes. You will balance hands-on campaign support with longer-term transformation work, creating standards and tools that make targeting and measurement more scalable. You will help teams adopt “human-in-the-loop” ways of working so automation supports decision-making without compromising controls. You will also communicate results clearly—sharing what is working and where improvements will drive the most value.

Requirements

  • Bachelor’s degree in data science, statistics, information systems, or a related field.
  • Demonstrated hands-on experience in data analytics, customer segmentation, or targeting for marketing use cases.
  • Strong SQL skills with proven ability to manipulate data, validate outputs, and support scalable audience creation.
  • Working proficiency in Python for analysis and automation of repeatable data processes.
  • Experience translating business needs into clear technical requirements and success measures for delivery partners.
  • Practical understanding of digital marketing execution and performance measurement, including how targeting choices influence results.
  • Ability to identify appropriate automation opportunities, including responsible artificial intelligence use, while keeping scope controlled and outcomes measurable.
  • Strong communication skills with the ability to explain complex topics to non-technical partners and influence stakeholders.
  • Strong collaboration skills and experience working across marketing, sales, product, and technology teams.

Nice To Haves

  • Experience supporting marketing operations and marketing technology platforms, including hands-on activation and measurement workflows.
  • Familiarity with customer data platforms and marketing automation tools (for example: Salesforce, Segment, Adobe, SAS, or Microsoft solutions).
  • Experience integrating model scores or decision attributes into activation workflows in a controlled, governed manner where permitted.
  • Practical project management experience, including agile delivery and toolsets used for tracking work and dependencies.
  • Experience working with agencies or consultancies, including evaluating vendor claims and translating them into controlled implementation plans.
  • Ability to manage multiple initiatives under deadlines while maintaining quality, documentation, and strong controls.

Responsibilities

  • Develop and implement data management approaches that improve marketing execution, including automated data quality checks and streamlined documentation.
  • Analyze data from multiple systems to refine customer targeting and improve performance, using approved propensity, affinity, and suppression insights where applicable.
  • Build and maintain reusable assets (for example: audience templates, measurement views, and activation-ready datasets) to drive standardization and reusability.
  • Design repeatable quality assurance processes, including checklists and validation routines, to reduce manual effort and improve consistency.
  • Monitor and troubleshoot audience and data pipeline issues that impact sends, targeting accuracy, and performance.
  • Implement alerting and anomaly detection to proactively identify issues and reduce operational risk.
  • Partner with product and technology teams to define requirements for channel and data capabilities, ensuring measurable outcomes and clear controls.
  • Support development of controlled artificial intelligence capabilities (for example: segmentation, optimization, and workflow automation) aligned to governance and privacy expectations.
  • Quantify impact by tracking delivery efficiency, time saved through automation, and measurable performance improvements.
  • Share practical insights and recommendations using test-and-learn approaches and data-driven analysis.
  • Mentor junior analysts through coaching and hands-on feedback to build team capability and execution quality.

Benefits

  • comprehensive health care coverage
  • on-site health and wellness centers
  • a retirement savings plan
  • backup childcare
  • tuition reimbursement
  • mental health support
  • financial coaching
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