Data Analyst, Temporary

ProPublica•New York City, NY

1d•Remote

About The Position

ProPublica is seeking a data analyst to assist the development team in building out the reporting infrastructure that supports sustainable donor growth across its development team. This 12-month temporary position will focus on strengthening Salesforce reporting, donor acquisition tracking, and fundraising analytics across membership, mid-level giving, and major gifts. The role involves improving how donor behavior is tracked and measured across systems including Salesforce, Sailthru, Classy/GoFundMe Pro, Parse.ly, and Google Analytics. The ideal candidate will combine strong analytical skills with a systems mindset and be able to translate fundraising questions into reporting frameworks that support better decision-making.

Requirements

5+ years of experience building reports, dashboards, and analytical frameworks in Salesforce.
Experience with donor databases, CRM systems, and fundraising operations, ideally within nonprofit, membership, or philanthropy organizations.
Strong understanding of donor acquisition, retention, recurring giving, donor upgrades, and life cycle reporting.
Experience working across integrated systems such as Salesforce, email service providers, and donation platforms.
Ability to translate complex business questions into clear reporting structures and actionable insights.
Strong SQL skills required.
Comfort working in evolving environments and improving systems incrementally.
Strong communication and collaboration skills, with the ability to work effectively across technical and nontechnical teams.
An entrepreneurial approach to problem-solving and stakeholder engagement.

Nice To Haves

Experience with Python, R, or data visualization tools is a plus.

Responsibilities

Assess and strengthen Salesforce reporting capabilities, identifying gaps and opportunities for improvement.
Build and standardize reporting that supports donor acquisition, retention, recurring giving conversion, upgrades, lapses, reactivation, and donor progression.
Develop consistent attribution methodologies for donor acquisition and first-gift tracking.
Create shared reporting definitions, documentation, and business rules that improve consistency across teams.
Evaluate how donor, campaign, and engagement data flows between Salesforce and connected systems, including Sailthru, Classy/GoFundMe Pro, Stripe, and other fundraising platforms.
Identify data quality issues, attribution gaps, and reporting inconsistencies, and recommend practical solutions.
Partner with product and development services to improve reporting reliability, data quality, and donor journey visibility.
Help define and operationalize donor acquisition pathways across channels, including newsletters, website traffic, and paid acquisition.
Build dashboards and recurring reporting tools that support fundraising strategy, campaign analysis, audience segmentation, and leadership decision-making.
Reduce reliance on manual spreadsheets and ad hoc reporting by creating scalable, self-service reporting resources.