Data Analyst - Marketing and Sales Analytics

Window Nation • Fulton, MD

3d • $90,000 - $110,000

About The Position

At Window Nation, data drives decisions. As one of the nation's leading home improvement companies, Window Nation serves homeowners across 45+ markets nationwide and continues to expand rapidly. We're seeking a Data Analyst who is passionate about uncovering insights, solving business challenges, and helping leaders make smarter decisions through data. In this role, you’ll partner with leaders across Marketing, Sales, Customer Acquisition, and Call Center Operations to analyze performance, identify opportunities, and deliver insights that influence business strategy, revenue growth, and operational efficiency. This isn't a reporting-only position. You'll work directly with leaders across multiple departments to answer critical business questions, improve performance, and identify opportunities for growth. Rather than supporting a single function, you'll influence decisions that impact customer acquisition, revenue generation, operational efficiency, and overall business strategy. This role offers broad exposure to Marketing Analytics, Sales Analytics, Customer Acquisition Analytics, Lead Generation Performance, Call Center Operations, and Business Intelligence & Reporting. As Window Nation continues to grow nationally, you'll help build scalable analytics capabilities that support the organization's continued expansion.

Requirements

• Bachelor’s degree in Business, Analytics, Finance, Economics, Accounting, Statistics, Information Systems, or a related field
• 2+ years of experience analyzing and interpreting data from multiple sources in a data analysis, business analysis, sales analytics, call center analytics, financial analysis, or similar analytical role
• Advanced proficiency in Microsoft Excel
• Experience building reports, dashboards, KPIs, and data visualizations using Power BI, Tableau, or similar business intelligence platforms
• Experience analyzing business performance data and communicating findings through reports, dashboards, or presentations

Nice To Haves

• Experience using SQL, Python, R, or similar data analysis tools
• Experience analyzing marketing, sales, customer acquisition, lead generation, or call center performance metrics
• Experience working with CRM platforms such as Microsoft Dynamics 365, Salesforce, or similar systems

Responsibilities

• Deliver data-driven insights that help improve growth, profitability, operational performance, and customer acquisition.
• Analyze performance across marketing, sales, lead generation, and call center operations to identify opportunities and business risks.
• Build and maintain dashboards, reports, and KPI tracking tools that support decision-making across the organization.
• Evaluate customer acquisition and sales funnel performance, including lead flow, conversion rates, and campaign effectiveness.
• Conduct root-cause analysis and provide actionable recommendations that drive measurable business results.
• Partner with leaders across multiple departments to solve business challenges and support strategic initiatives.
• Improve data quality, reporting processes, and analytics capabilities through automation and continuous improvement.

Benefits

• Comprehensive benefits package including medical, dental, vision, life insurance, and 401(k)
• Paid time off and company holidays
• Career growth opportunities within a rapidly expanding organization
• Exposure to senior leaders and strategic business initiatives
• Collaborative, team-oriented culture that values innovation, accountability, and continuous improvement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level