Data Analyst, Data Cloud Intelligence

Zeta Global

11d•$85,000 - $95,000

About The Position

Our Data Cloud group takes an innovative approach to help marketers identify insights and size opportunities, develop audiences/segments for targeting, construct media mix plans, partner with creative and messaging as well as test and measure the incremental impact of campaigns. The role will help develop and refine the go-to-market approach for Zeta’s business units as well as partner with client services and sales teams to pitch and scope prospect opportunities. In addition, the Strategy Manager will work closely work with internal stakeholders across operations, product, engineering and marketing teams to influence product roadmap as well as support the development of marketing and sales content. The ideal candidate will bring a unique blend of project management, analytical and marketing/media expertise together with the aptitude to think tactically and execute both as an independent contributor and part of a larger team. This role requires client-facing skills and the ability to convey complex concepts in a concise, easy-to-understand manner across stakeholders at various levels and disciplines.

Requirements

1–3 years of experience in a technical, data-driven role focused on analytics, business intelligence, measurement, or automation
Strong SQL expertise with the ability to write, optimize, and troubleshoot complex queries against large datasets
Exceptional analytical and problem-solving skills, with the ability to translate complex data into clear, actionable insights
A proactive, high-ownership mindset with the ability to jump into ad hoc analyses and deliver results in fast-paced environments
Strong communications skills and the ability to collaborate effectively with both technical and non-technical stakeholders
Curiosity, adaptability, and a willingness to learn quickly and take on new challenges

Nice To Haves

Hands-on experience using SQL, BI tools, and other programming language to perform analytics and build scalable reporting solutions
SQL fluency, translation, and technical writing ability; additional experience working with, analyzing, and writing from scratch large blocks of code
Experience manipulating, merging, and transforming large datasets to answer sophisticated business questions
Familiarity with attribution, measurement, experimentation, or marketing analytics concepts
Experience with ETL processes, workflow automation, or scalable data pipelines
Experience with Snowflake preferred; AWS or cloud data platform experience is a plus
Exposure to modeling or data science techniques is a plus, but not required
Experience partnering with client-facing or cross-functional teams to deliver data products and analytical insights
Marketing analytics experience (CRM, CDP, digital marketing, lifecycle, or transactional datasets) is a plus

Responsibilities

Work with large datasets to support custom analytics for client deliverables
Using data cloud products and data to create new solutions and capabilities
Work to automate and streamline processes and deliverables to scale value across clients
Identifying opportunities and offering analytics to the client/client teams with a focus on building and improving business intelligence capabilities
Partner with product teams to ensure platform capabilities support client requirements and future revenue opportunities