Customer Marketing Manager

Redis

3d•$80,000 - $88,000•Remote

About The Position

This role's objective is to put customers at the center of every story, message, and program brought to market. It involves owning and scaling a customer marketing engine that elevates real-world impact and makes customer success a primary proof point of Redis’ value. The position requires defining new approaches, challenging conventional tactics, and ensuring customer voice shapes how Redis positions and sells. The ideal candidate is a leader with a demonstrated ability to drive complex, cross-functional initiatives and build durable relationships with customers, sales, customer success, and executive stakeholders. The role focuses on creating mutual value by positioning Redis as a strategic partner while elevating customers as heroes within their own organizations.

Requirements

3+ years of customer marketing experience in B2B SaaS
Background in IT infrastructure, data platforms, or developer-focused technology strongly preferred
Proven ability to lead cross-functional initiatives from concept through execution with measurable outcomes
Strong business writing and communication skills; ability to translate complex technical solutions into clear, compelling narratives
Experience producing customer stories and video assets, managing Salesforce reporting, and maintaining stakeholder visibility on program progress
Executive presence and comfort engaging stakeholders from individual contributors to C-level leaders
High ownership mindset and ability to operate effectively in a fast-paced, high-growth environment

Responsibilities

Own and maintain the master database of customer references, including referenceability status, preferences, engagement history, and measurable business outcomes
Build and scale a high-impact customer content library, including case studies, executive-ready presentations, video testimonials, and other sales-enablement assets
Expand the size, diversity, and strategic value of Redis’ customer reference base; drive measurable engagement across marketing and field programs
Increase the presence and diversity of customer advocates across internal and external conferences, product launches, analyst engagements, and media opportunities
Partner closely with sales leadership, enablement, product management, customer success, and marketing to execute coordinated, cross-functional initiatives
Identify and deeply understand key customer personas, their business priorities, and their technical challenges; clearly articulate Redis’ differentiated value