Customer Insights Lead

Siemens Healthineers

7d•$115,980 - $159,478•Onsite

About The Position

The Customer Insights Lead Lead is responsible for supporting a team that works collaboratively across functions, business lines and geographies, to provide voice of customer insights that assists the Varian Business Areas to achieve its commitment to create a world without fear of cancer. In collaboration with marketing and other key functions, this position will be responsible for leading voice of customer efforts at Varian. This effort will help guide the company’s strategic vision for growth, while achieving the maximum positive patient impact.

Requirements

Market research experience including an understanding of how to develop interview/focus group discussion guides and surveys
Excellent stakeholder management and cross-functional management skills
Extensive and proven project planning and management skills, including independent project execution
Proven expertise in data interpretation, visualization, and story-telling via PowerPoint
Experience in strategy development and deployment based on market insights
Excellent communication skills – ability to articulate verbally and in writing to medical and non-medical professionals
Excellent presentation skills with the ability to communicate and influence at senior levels within and outside of the organization
Ability to work independently/be a self-starter, navigate novel situations, and easily build relationships
Strong organizational skills with attention to detail
Extensive skills in management consultation and lean management, including a methodical way of thinking
3+ years of working experience in different positions with strategic/tactical execution and responsibility
Significant experience in designing/conducting interviews and surveys
Relevant experience in project planning, management, and execution
Understanding of core business KPIs to assess business performance
BA/BS in Life Sciences, Business, Economics, Physics, or Biomedical Engineering

Nice To Haves

Experience in healthcare/medical technology industries preferred

Responsibilities

Support market research initiatives across Varian’s business lines, working with portfolio strategy and product marketing teams to design and conduct primary market research
Plan and administer Field Advisory Boards, working closely with regional marketing leadership across global regions to support the enhancement of marketing materials and product strategies
Conduct primary market research at major trade shows, including designing interview and survey questions, recruiting respondents, conducting interviews, and sharing insights with relevant internal stakeholders
Liaise with third party market research vendors, designing requests for proposals (RFPs), managing stakeholder relationships, and supporting in project scoping and design